Motive Raises $150 Million to Invest in Product, Go-To-Market Expansion
Motive has secured $150 million in new funding to invest in growing its artificial intelligence capabilities and expand the company’s go-to-market efforts.
Motive will use its latest round of funding, a $150 million investment, to expand its go-to-market efforts as it enhances its AI capabilities.
Photo: Motive/Work Truck
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Motive, the AI-powered integrated operations platform, announced it raised $150 million in a new funding round led by Kleiner Perkins, with participation from both existing investors and new investor AllianceBernstein. This additional capital will enable Motive to accelerate growth by further expanding its AI capabilities, scaling internationally, and sustaining momentum with enterprise customers.
“We continue to execute against a bold mission to empower the people who run physical operations with AI to make their work safer and more productive,” said Shoaib Makani, CEO and co-founder of Motive. “This funding allows us to extend our AI leadership, enter new markets, and expand our teams to support the world’s largest and most complex operations.”
As part of this round, Ilya Fushman, partner at Kleiner Perkins, has rejoined Motive’s board of directors. Motive said Fushman is a long-time believer in the company’s mission and trajectory, led Motive’s Series A in 2015, and backed the company again in its Series F in 2022.
“Motive has solidified itself as a clear leader in bringing advanced AI to the physical economy,” Fushman said. “The company’s growth trajectory is a testament to the value it delivers to customers. We are proud to continue our partnership as Motive enters its next phase of global scale.”
Funding to Expand AI Capabilities
Shoaib Makani, co-founder and CEO of Motive, discusses AI and the capabilities Motive uses to assist fleets during Motive Vision 25, held earlier this year in Austin, Texas.
Photo: Wayne Parham
With this funding, Motive said it will expand its AI capabilities to enhance every aspect of physical operations, including driver safety, which already helps organizations reduce collisions by up to 80%; service verification; preventive maintenance; fraud detection; and automated coaching.
According to Motive, these developments are helping customers streamline repetitive tasks, enhance safety, and boost productivity.
Motive's Go-to-Market Expansion
Motive serves nearly 100,000 customers and 1.3 million drivers across industries like transportation and logistics, construction, oil and gas, utilities and telecoms, food and beverage, agriculture, the public sector, and more— including global leaders like FedEx Freight, Cintas, KONE, Davey Tree, ABM, and CRH.
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Since 2024, Motive has more than doubled its annual recurring revenue (ARR) from customers spending over $100,000. The company said that has been driven by the addition of hundreds of new enterprise customers and industry-leading net revenue retention of more than 130%.
Driven by strong global demand for its AI-powered platform, Motive is expanding its go-to-market GTM operations and investing in research and development (R&D), customer success and support, and tailored capabilities to support large, worldwide organizations.
Motive said it is gaining momentum across North America, with rapid growth in Mexico and Canada, and is set to launch in the United Kingdom in early August to meet rising demand for driver safety and fleet sustainability solutions. This new funding will further accelerate R&D expansion in India, building on Motive’s early 2025 hiring initiative.
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