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BBM Contributed Content Guidelines

Current Content Focus Areas (November Through December 2026)

  • Disaster Prep & Response — Do you have educational resources, tips, insights, data, or expertise to help work truck fleets prepare for, operate through, and recover from natural disasters? Topics may include protecting vehicles and equipment, supporting drivers and crews, maintaining essential services, and getting operations moving again. We are looking for contributed content and experts to interview NOW for our upcoming Disaster Response & Prep Guide, set to print in January. All content is needed by November 30 or earlier. Submit your pitch below!
  • Trends & Forecasts — Our call for 2026 Trends and 2027 Forecasts is OPEN. Share what changed for work truck fleets this year and what fleet managers should prepare for next, from vehicle availability and upfitting to maintenance, workforce needs, technology, and operating costs. Participate today!


Articles accepted for publication will appear on Work Truck’s website, newsletters and social media channels. Articles will run online first and be considered for potential print publication based on performance and issue need.

Word Count

750 to 2,500 words. We are looking for expert-written content that gives fleet professionals useful takeaways. Based on the quality and relevance of the content, exceptions may be considered.

Originality and Exclusivity

All contributed content must be exclusive to Work Truck and human-written. Articles and columns must not have appeared elsewhere and may not be submitted to or republished by other digital or print publications, media outlets, websites, online forums, or social media platforms after publication. We do not accept AI-written content.

Submitting Your Pitch or Article

Please complete the form below and attach the article as a Word document or copy it into the field provided. You may also submit a pitch before writing the full article. Please be prepared to include:

  • A brief description of your proposed article and what Work Truck readers will learn
  • Your expertise and professional background
  • An outline or completed article in a Word document, if available
  • Any available photos (.png or .jpg preferred), graphics, and/or imagery

We accept article pitches in place of the full article. However, final acceptance depends on editorial review of the completed article.

If your submission seems like a good fit, a Work Truck editor will typically contact you within three weeks. Please flag any pressing timing requirements in your submission. Due to the number of submissions we receive, we cannot respond to all article pitches. If we do not respond within three weeks, your article has not been selected for publication.

Subject Matter

Work Truck serves fleet professionals who manage light- and medium-duty commercial trucks, vans, and the equipment that helps crews get the job done. Content recommendations should address the needs of these readers. Please review Work Truck’s website to become familiar with our coverage and audience before submitting.

Our readers want practical tips and tactics to select and upfit vehicles, improve safety, manage maintenance, support drivers and technicians, evaluate technology, control costs, and strengthen their leadership skills. Articles and columns should connect expertise to the daily realities of running a work truck fleet. Give readers information they can apply to their operations, adapt for their teams, or use to make better decisions. Thought-provoking perspectives are welcome when they offer a clear takeaway for fleet professionals.

Keep the focus on the work. Explain how your topic affects the vehicles, equipment, people, or decisions that keep fleet operations moving. Specific examples, practical steps, and lessons learned help readers connect your expertise to their own challenges.

Deadlines

We accept pitches year-round. General submissions do not have a set deadline, but special projects, guides, and timely coverage may have specific due dates, including those listed above. An editor can work with you to establish a deadline for an assigned article.

Selection Criteria

Articles and columns are accepted or rejected at the sole discretion of Work Truck’s editorial team. If your article is accepted, you must sign a contributor’s agreement.

Contributed copy is subject to editing by Work Truck’s editors, who have the final say. The author will receive an edited copy for review and approval before publication.

Bio and Headshot

If the author is new to Work Truck, please include a headshot (at least 300 x 300 pixels at 72 dpi) and an author bio.

Art or Graphics

You are not required to submit art with the story. However, photos of work trucks, upfits, equipment, or fleet operations, along with useful charts and graphics, can help illustrate your expertise. Photos should be at least 1,000 x 600 pixels (the larger, the better) and 72 dpi. All submitted images must be original or owned by the submitter.

Attribution

Please clearly identify the original sources of outside facts, statistics, research, and other supporting information. Include attribution within the article and hyperlink to the original source whenever possible.

Please use hyperlinks to link to outside URLs; do not put the full web address in the article.

Style and Formatting

We use Associated Press style and Work Truck’s internal editorial guidelines.

Please include the author’s name at the top of the piece, below the headline, and a two- to three-sentence author bio at the end that will run with the article.

Will the Article Appear in Print as Well as Online?

Work Truck’s print issues are generally reserved for staff-written pieces. We do not guarantee that any contributed pieces will appear in print, but you will be notified if one is selected for a future issue.

Social Media

Work Truck routinely shares and links to exclusive content through its branded social media accounts. We reserve the right to share contributed content on Work Truck’s social media accounts and the professional social media accounts of our editors.

Tips for a Strong Work Truck Submission

  • Lead with your expertise. Don’t tackle a topic you aren’t a subject-matter expert on. Share firsthand knowledge, lessons learned, and a clear perspective that helps fleet professionals make informed decisions.
  • Use your voice. Write conversationally, as if you’re explaining the topic to a fleet manager. While the content should be educational, it shouldn’t read like a white paper.
  • Keep it educational. Content that is a thinly veiled sales pitch for a product or service will not be accepted. Focus on the problem, the considerations, and the practical takeaways for readers.
  • Make it useful. Give readers steps they can take, questions they should ask, or common mistakes they can avoid in their own fleet operations.
  • You are not required to be a professional writer. Our editorial team can help you turn your expertise into a clear, useful article.
  • We leave the reporting to our staff editors. Q&As, interviews, and articles built around quotes from interviewed sources are generally not accepted as contributed pieces.

Updated October 2026.