ELKHART, IN - Dennis DeLeonard has been named vice president Sales, Marketing, and Business Development for Truck Accessories Group, LLC (TAG), a North American manufacturer of truck caps, tonneaus, and related pickup truck bed protection products.  Jim Donohue, president and COO for TAG said, “This position has been created to demonstrate TAG’s resolve to be the best it can be for its customers.” Donohue went on to say, “Besides adding this key executive position, TAG will continue investing in plant and product improvements throughout 2009 and beyond.”

DeLeonard added, “In the coming months TAG will pursue new programs and new products to help our customers prosper. We will continue our marketing and advertising efforts to help drive retail business to TAG dealers. The unique features and distinct identity of our brands — LEER, Century, Raider, and Pace-Edwards — will be preserved and enhanced, while, at the same time, we will take advantage of the Truck Accessories Group’s size and financial strength.”

DeLeonard has over thirty years experience in the automotive parts, plastics, and accessories industry. Prior to joining TAG, DeLeonard was the Vice President – Aftermarket Sales and Marketing for Durakon Industries, a North American automotive thermoformed plastic component manufacturer.  He also has held leadership positions at Firestone Rubber and Tire, TBC Corporation, American Car Centers, and Continental General Tire.

DeLeonard will be based at TAG headquarters in Elkhart, IN.