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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Graphic promoting the 2025 Fleet Management Company Research survey with a red checkmark and message “Input Needed!” for Work Truck and Automotive Fleet readers.
Newsby Lauren FletcherJuly 20, 2025

Fleet Managers: It's Time to Evaluate Your FMC!

Help shape fleet services! Share your insights in the 2025 Fleet Management Company Research survey. Quick, anonymous, and impactful for fleets of all sizes.

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Illustration of Brian Barber in a suit and tie with short gray hair and goatee. Text reads: “Leadership Update, Sortimo, Brian Barber VP of Sales & Marketing, Work Truck logo.”
Newsby Lauren FletcherJuly 18, 2025

Brian Barber Named Vice President of Sales & Marketing at Sortimo

Sortimo names industry veteran Brian Barber VP of Sales & Marketing, aiming for new growth and expanded brand reach across 40-plus countries.

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Bright yellow graphic featuring a hard hat and traffic cone with bold text reading “2025 Safety Study – Input Needed! For a Safer Fleet Future” alongside HDT and Work Truck logos.
Newsby Lauren FletcherJuly 18, 2025

Help Shape the Future of Fleet Safety – Participate Today!

LAST CHANCE: We’re asking fleet managers, risk and safety leaders, operations pros, and others in the trenches to take a few minutes to weigh in on their safety challenges.

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Side-by-side comparison of a classic 1965 Ford Transit and a modern-day Transit van, showcasing 60 years of evolution.
Newsby Lauren FletcherJuly 17, 2025

Ford Transit Marks 1.5 Million Units Produced in the U.S.

Ford celebrates 1.5 million Transits built in the U.S. and 60 years globally, marking decades of durability, innovation, and fleet favorite status.

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Scott Rood is featured in this episode of Legends of Fleet, presented by Work Truck and sponsored by Legend Fleet, highlighting decades of fleet leadership and insight.
Articlesby Lauren FletcherJuly 17, 2025

Scott Rood on Growing in Fleet, Building Teams, and Staying Ahead of the Curve

Fleet expert Scott Rood shares lessons from 40+ years in fleet on leadership, technology, and how to grow a lasting, people-first fleet career.

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Mohamad Kabbani of Shell Fleet Solutions U.S. being interviewed by Work Truck during the ‘At The Show’ video series, with Shell and Work Truck logos on a blue background.
Videosby Lauren FletcherJuly 16, 2025

How Shell Fleet Solutions' Listening-First Strategy Supports Fleets Where it Counts

Shell’s Mohamad Kabbani shares how Shell Fleet Solutions helps fleet managers cut through the chaos with data, efficiency, and real-world support.

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Green Alsco walk-in van with the text “What are walk-in vans?” and WORKTRUCK logo.
Articlesby Lauren FletcherJuly 15, 2025

Walk-In Vans 101: The Workhorses Vocational Fleets Shouldn't Overlook

Walk-in vans offer high-efficiency access, custom specs, and long-term value making them a smart upgrade for vocational fleets focused on uptime and ROI.

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Weekly Cheat sheet July 14, 2025 from Work Truck collage with summer heat and tip on walking in the boots of your workers.
Videosby Lauren FletcherJuly 14, 2025

Work Truck's Weekly Cheat Sheet [July 14, 2025]

Fleet headlines in 60 secs: smarter management, summer safety tech, medium-duty tips, plus big moves from Toyota, Geotab, Ford, and more!

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Flashing red and blue police lights with text promoting Operation Safe Driver Week 2025, taking place July 13–19, focused on reckless and dangerous driving enforcement.
Newsby Lauren FletcherJuly 14, 2025

Operation Safe Driver Week 2025: Slow Down!

CVSA’s Operation Safe Driver Week returns July 13-19, 2025, with a focus on reckless driving and a clear message: dangerous behavior won’t be ignored.

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Collage of six fleet professionals featured in the Legends of Fleet video series, highlighting industry leaders sharing knowledge and stories on fleet management.
Newsby Lauren FletcherJuly 14, 2025

Watch: Fleet Legends Interview Series Spotlights Industry Trailblazers

In each episode, fleet managers and industry leaders open up about their career paths, the biggest lessons they've learned, and the changes they've seen in fleet management over the years.

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