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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Geotab 25th anniversary celebration graphic with gold stars and text on a white and gold backdrop.
Newsby Lauren FletcherAugust 7, 2025

Geotab Celebrates 25 Years of Driving Connected Fleet Innovation

Geotab marks 25 years of global growth and AI innovation in fleet telematics, with 5M connected vehicles and big plans for the road ahead.

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San Diego Map graphic with pin and speaker list for Fleet Forward Conference Session and bio phots.
Newsby Lauren FletcherAugust 7, 2025

Work Truck Representing at 2025 Fleet Forward Conference

Work Truck is on the road to San Diego for the Fleet Forward Conference (FFC), October 21-23, 2025, where we’ll be helping fleet pros tackle one of the industry’s hottest topics: EV management at scale.

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Work Truck headline graphic reading “Shrinking Snowbelt” over a snowy, tree-lined road
Newsby Lauren FletcherAugust 6, 2025

The Snowbelt Is Shrinking, How Will it Impact Fleets?

According to new research, the average U.S. snowfall is projected to drop significantly through 2050. That shift is going to shake up how municipal and private fleets plan for winter.

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Split image showing a vintage Ford step van in production and a modern smiling delivery driver, promoting Work Truck's Truck Chat Weekly Cheat Sheet with Lauren Fletcher.
Videosby Lauren FletcherAugust 4, 2025

The Fleet Manager’s Weekly Cheat Sheet [August 4, 2025]

Walk-in vans, mobility upfits, summer fleet survival tips & a safety milestone — all in 60 seconds. Catch this week’s Truck Chat Weekly Cheat Sheet!

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Truck Chat Monthly Recap July 2025 thumbnail: Budgets, Safety & Fleet Smarts
Videosby Lauren FletcherJuly 31, 2025

Truck Chat: Top Work Truck & Van Fleet News [July 2025]

Top truck and van fleet news for July 2025: heat risks, rising parts costs, safety tips, EV trends, and a major DTNA milestone. Hosted by Lauren Fletcher.

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Alicia Boler Davis named Ford Pro President, succeeding Andrew Frick and Ted Cannis in Ford leadership transition.
Newsby Lauren FletcherJuly 30, 2025

Alicia Boler Davis Tapped as New Ford Pro President

Alicia Boler Davis named Ford Pro President, bringing 30+ years of auto and tech leadership as she steps in following the retirement of Ted Cannis.

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Collage of interviews from the Fleet People Part 2 episode of Truck Chat
Videosby Lauren FletcherJuly 30, 2025

Work Truck Voices: Why Fleet People Are the Best People

In this Fleet People video, we hit the show floor to ask fleet pros — what makes the people in this industry stand out? The answers didn’t disappoint.

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San Diego skyline on a clear day with Fleet Forward Conference, Register overlayed on top.
Videosby Lauren FletcherJuly 29, 2025

Fleet Forward Conference: Serious Strategy for Less Than Lunch

The Fleet Forward Conference is packing real ROI — and it’s cheaper than your weekly coffee-and-takeout routine.

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Dark background with headline for Fleet Legends: Lisa Kneggs.
Sponsoredby Lauren FletcherJuly 23, 2025

Lisa Kneggs on Using Technology to Drive Efficiency

Fleet expert Lisa Kneggs shares lessons from her fleet management career, walks us through her career path, and discusses the importance of embracing technology, learning from others, and not being afraid to ask for help in this episode of Legends of Fleet.

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Close-up of a truck grille guard featured in Fleet 101, explaining how guards protect fleet trucks and help cut repair costs while staying ADAS-friendly.
Videosby Lauren FletcherJuly 22, 2025

Fleet 101: What Fleet Managers Need to Know About Grille Guards

Grille guards protect fleet trucks, cut downtime, lower repair costs, and work with tech like ADAS. Learn how to choose the right guard for your fleet.

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