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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Work Truck graphic for Operation Safe Driver Week showing red and blue police lights with the dates July 12-18, 2026.
Articlesby Lauren FletcherJuly 1, 2026

Operation Safe Driver Week Starts July 12 Here's What Fleet Managers Should Check Before Enforcement Begins

Operation Safe Driver Week begins July 12. Use this checklist to review speeding, seat belts, coaching, telematics, and safety policies before enforcement starts.

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A conceptual leadership-themed graphic featuring a gold king chess piece standing at the center of a network of black chess pawns connected by thin lines. Large bold text reads “Leadership Lessons” against a dark blue background, symbolizing strategy, decision-making, influence, and team leadership. No people are shown.

The Leadership Lessons Fleet Managers Learn Too Late

Fleet’s most respected leaders share the hard-earned lessons they wish they had known sooner about trust, communication, mistakes, and leading people.

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Composite image featuring two archival photos of Lauren Fletcher and Bobit Business Media founder Ed "Coach" Bobit. On the left, a younger Lauren stands smiling beside Coach outdoors. On the right, the two sit together at a Bobit Business Media trade show booth surrounded by early Automotive Fleet, Government Fleet, and Fleet Financials magazines.
Chatty Chassisby Lauren FletcherJune 30, 2026

WWCD? What Would Coach Do?

A personal reflection on Ed "Coach" Bobit, the mentor who shaped my career, and why I still ask myself one question 12 years later: WWCD?

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Graphic featuring the Work Truck logo above the headline "Maximize Asset Value" over a blurred image of white commercial box trucks lined up in a fleet parking area. The graphic accompanies a story about AP Fleet Management's expanded remarketing program for commercial work trucks and fleet vehicles.
Newsby Lauren FletcherJune 29, 2026

AP Fleet Management Expands Remarketing Program for Commercial Work Trucks

AP Fleet Management expanded its commercial vehicle remarketing program with dedicated resale services and an online marketplace for used work trucks.

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Host Lauren Fletcher appears on the left with her hands raised in a welcoming pose against a motion-blurred work truck background. The thumbnail features the Work Truck logo and the title "Truck Chat Weekly Cheat Sheet" with the episode topics "Smarter Upfitting, Leadership & Fuel Savings" in bold text.
Sponsoredby Lauren FletcherJune 29, 2026

Fleet Leadership, Fuel Savings & Smarter Upfitting | Truck Chat Cheat Sheet

Catch up on the week's biggest work truck headlines in 60 seconds, from fleet leadership and fuel savings to new trucks, technology, and upfits.

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Graphic promoting the 2027 Work Truck Upfit Package of the Year Awards Call for Entries. The black and gold design features the headline "2027 Upfit Package of the Year" with "Call for Entries Now Open!" beneath it. Along the bottom, the four award categories are listed: Van, SUV, Light-Duty Truck, and Medium-Duty Truck.
Newsby Lauren FletcherJune 29, 2026

Fourth Annual Upfit Package of the Year Awards Open for 2027 Entries

Think your upfit deserves industry recognition? Enter the 2027 Work Truck Upfit Package of the Year Awards before the Sept. 30 deadline.

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Technician wearing a high-visibility safety vest uses a handheld scanning device to inspect a commercial truck tire while viewing data on a wrist-mounted tablet, illustrating digital tire maintenance and wheel torque tracking technology.
Articlesby Lauren FletcherJune 29, 2026

How Connected Tire Technology Is Helping Work Truck Fleets Reduce Downtime

How are fleets using real-time tire data to reduce downtime? Goodyear's Joe Stuglis explains the shift toward predictive maintenance.

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YouTube thumbnail featuring Lauren Fletcher on the left with the headline "Fleets Need People." Supporting text highlights AI, leadership, technicians, and fuel savings, promoting Work Truck's June 2026 monthly fleet news recap.
Videosby Lauren FletcherJune 26, 2026

Fleet Talent, Leadership, and Smarter Operations Take Center Stage This Month

This month's TruckChat: Top Monthly News Recap explores why people remain fleet's greatest competitive advantage, from leadership development and technician recruitment to flexible fleet strategies, fuel-saving driver habits, and the growing role of AI in everyday operations.

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Promotional graphic for the Fleet Legends interview series featuring fleet industry veteran Jeffrey Hurrell. The thumbnail shows Hurrell in a dark suit against a black and yellow background with large "Legends of Fleet" branding. Text highlights a spotlight interview focused on decades of leadership, fleet management experience, and industry insights.
Sponsoredby Lauren FletcherJune 24, 2026

How Strong Fleet Policies Drive Better Business Results | Fleet Legends

What separates fleet managers from fleet leaders? Jeffrey Hurrell shares the strategies that shaped a decades-long career in fleet.

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Portrait of Marty Kuhn, CEO and president of Mike Albert Fleet Solutions, featured in a Work Truck leadership update graphic.
Newsby Lauren FletcherJune 23, 2026

Mike Albert CEO Marty Kuhn Sees Technology and Upfitting Driving Fleet Success

New CEO Marty Kuhn highlights work-ready upfitting, fleet technology, and AI-powered insights as key parts of Mike Albert's strategy.

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