ATRO Polyurethane Solutions has named Rob Donaldson the director of engineering/new product development and Todd Ziems as area sales manager.  

Donaldson comes to ATRO with more than 20 years’ experience and a proven ability to develop new products and processes that result in expanded revenue, market share, and profit growth within the automotive and heavy vehicle markets. He will direct new product development and oversee manufacturing process engineering at ATRO. In his new role, Donaldson will focus on continually adding polyurethane products that solve customers’ unmet needs while maintaining and improving ATRO’s current portfolio of high quality, reliable parts. Donaldson previously held engineering and product development group leadership positions with Siegel-Robert Automotive and TriMark Corporation.

Ziems comes to ATRO with nearly 25 years’ experience in the on-/off-highway truck and equipment segments, including having managed OE and Aftermarket sales and engineering of suspension and under-hood applications for Tenneco (Clevite Elastomers Division) and Excel Industries. He joins ATRO as area sales manager covering the states of Florida, Georgia, Alabama, and South Carolina.  

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