Related: A Demonstration of Ford's Pro Trailer Backup Assist
Ford Pro Trailer Backup Assist Wins CES Award
The driver assistance feature on the 2016 Ford F-150 has won a CES 2016 Best of Innovation Award in the vehicle intelligence category.
by Staff
November 11, 2015
Photo courtesy of Ford.
1 min to read
Photo courtesy of Ford.
Pro Trailer Backup Assist, a driver assistance feature on the 2016 Ford F-150, has won a CES 2016 Best of Innovation Award in the vehicle intelligence category.
The Consumer Technology Association (CTA), formerly known as the Consumer Electronics Association, sponsors the awards.
Using Pro Trailer Backup Assist, drivers can easily back up a trailer with the turning of a knob.
“We’re honored to be named Best of Innovation among such a strong field of competitors,” said Raj Nair, Ford group vice president for global product development and the company’s chief technical officer. “Pro Trailer Backup Assist is another example of Ford leveraging new technology to make everyday driving tasks easier.”
A panel of independent industrial designers, independent engineers and members of the trade media determine the award winners across 27 product categories. For more information about the awards, click here. The winners were announced during CES Unveiled New York, an annual event to showcase new products and trends leading up to the CES.
Originally posted on Automotive Fleet
More Safety
5 Safe Driving Tips for 4th of July
To ensure that this year’s fireworks remain in the sky and not on the roadway, follow these five easy steps to remain safe on the road this year – shared directly from a truck driver.
Read More →
NSC Marks 30 Years of National Safety Month, Includes Road Safety Focus
The Staying Safe on the Roads topic is one of four weekly focuses in June as the National Safety Council observes the 30th anniversary of National Safety Month. NSC also provides insights on the need for fleets to create a safety policy.
Read More →
Fleetworthy Integrates Lytx Video Snapshots to Improve Driver Coaching
Fleetworthy’s integration of Lytx video snapshots enables fleet managers to combine visual event evidence with Safety+ risk data, helping them make faster, more informed coaching decisions without leaving the Fleetworthy platform.
Read More →
Recalls You Need to Know About in June 2026
In June 2026, what recalls might impact your fleet? Work Truck has the answers in this comprehensive overview of recent NHTSA recalls.
Read More →
J. J. Keller Safety Professional of the Year Awards Nominations Now Open
J. J. Keller & Associates is accepting nominations for the 2026 J. J. Keller Safety Professional of the Year (SPOTY) Awards. Winners will receive prize packages valued at up to $47,200.
Read More →
ASE Aligns Automotive Service Professionals Month With Spring and Fall Vehicle Maintenance Campaigns
ASE will move Automotive Service Professionals Month to April and October beginning in 2026-2027, aligning recognition with Car Care Month events.
Read More →
Sponsored•June 1, 2026
Turning Connected Vehicle Data Into Decisions That Matter
Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.
Read More →
Driver Retention: Motive Automates Driver Coaching & Driver Rewards
New automated rewards and recognition capabilities from Motive can help organizations engage drivers, reinforce positive behavior, and reduce turnover. AI Coach has also been updated to deliver personalized feedback across safety, fuel, and compliance.
Read More →
Experts Forecast Broader Impact of Wildfires in 2026
This year’s wildfire season will likely be more intense than in 2025. The 2026 wildfire forecast from AccuWeather is for fewer fires, but even more acreage will be impacted this year.
Read More →
A Walkthrough of the DataQs Process
Bad data on your carrier record can cost you. Here’s how DataQs helps fleets challenge errors before they hit CSA scores, insurance, and your bottom line.
Read More →