Want to learn more? RealTruck Prepares Fleets for the Spring Season
Real Truck Launches 'Get Outdoors' Campaign
The off-roading event kicks off RealTruck's new "In The Real" campaign which encourages people to get outside and enjoy themselves outdoors.

RealTruck's message is about delivering the fun of off-roading adventures and rewarding people for pursuing them.
Photo: RealTruck
Online truck parts and accessories retailer, RealTruck, is celebrating National Get Outdoors Day on June 11 with an outdoor experience in which one lucky off-road enthusiast will win $10,000 in "Off-The-Grid Coin" to spend on RealTruck products at realtruck.com.
Ten additional winners will receive a digital code redeemable for $500 in RealTruck product. The off-roading event kicks off RealTruck's new "In The Real" campaign which encourages people to get outside and enjoy themselves outdoors.
"At RealTruck we want to inspire people to get off their screens and get out 'In The Real' on National Get Outdoors Day," said Tony Ambroza, chief growth officer. "By gearing up, getting up and going after it, you can win Off-The-Grid Coin to upgrade your ride."
A physical replica of the Off-The-Grid Coin will be placed in a remote location somewhere in the United States. RealTruck will post hints on its social accounts as well as to its website beginning on June 3 and will drop the actual coordinates with its event partner, the onX Offroad app, on June 11.
RealTruck's message is about delivering the fun of off-roading adventures and rewarding people for pursuing them, according to Ambroza.
Downloading the onX Offroad app is the only way contestants will be able to find coordinates leading to the Off-The-Grid Coin location. Additionally, all participants will get a free month-long membership when they sign up for the app. The onX Offroad app is a pioneer in off-pavement adventure navigation. A leader in off-road maps and GPS technology, the app is built for off-roaders and by off-roaders. It immerses users in a world of possibilities–including motorized trails, OHV areas, and thousands of recreation points like trailheads and campgrounds.
"onX Offroad is excited to partner with Real Truck, challenging off-roaders to get off the pavement and explore new landscapes this season," said onX Offroad General Manager Rory Edwards. "With 615,000+ miles of motorized trails, 852 million acres of public land, and reliable maps that work without cell service, the onX Offroad app is the perfect tool to help contest participants find the Off-The-Grid Coin and bring their summer adventures to life."
For more information on how to participate in the contest, visit RealTruck.
More Operations

MODE Global Partners with Overhaul for Real-Time Cargo Theft Detection
A proactive partnership between MODE Global and Overhaul has led to the full recovery of a stolen shipment valued at $500,000. The partnership with Overhaul adds a layer of proactive security to MODE’s network of more than 100,000 carriers.
Read More →
Shades of Fleet Call for Voices: Next Up in Fleet (Closes Soon!)
Apprentices, interns, young professionals, and rising leaders: share your voice in our "Next Up in Fleet" episode of our Shades of Fleet video series!
Read More →
Fleet Forward Conference Brings Commercial Vehicle Safety, AI & Tech into Focus
Registration is now open for the 2026 Fleet Forward Conference, where IIHS President David Harkey will discuss the organization's expanding commercial vehicle safety research alongside education on AI, regulation, and fleet technology.
Read More →
Fleet Managers Think They Understand Their Costs. The Data Says Otherwise.
Most fleet managers say they have a strong handle on their costs, but new research from Bobit Business Media tells a different story. A 2026 survey of 190 fleet professionals reveals a widespread "confidence gap" where fragmented systems, disconnected data, and delayed reporting are leaving major blind spots hidden beneath the surface. Find out what the data actually shows.
Read More →
Extra Steps Fleets Should Take to Prevent Holiday Cargo Theft
Holiday shipping periods can create opportunities for cargo thieves and freight fraudsters. Learn the extra steps brokers, carriers, and fleets should take to protect loads and maintain security standards.
Read More →
Building Better Fleets with Ruth Alfson
Fleet leader Ruth Alfson shares career lessons on leadership, mentorship, technology, and building strong teams in this Fleet Legends interview.
Read More →
The Leadership Lessons Fleet Managers Learn Too Late
Fleet’s most respected leaders share the hard-earned lessons they wish they had known sooner about trust, communication, mistakes, and leading people.
Read More →
Fleet Leadership, Fuel Savings & Smarter Upfitting | Truck Chat Cheat Sheet
Catch up on the week's biggest work truck headlines in 60 seconds, from fleet leadership and fuel savings to new trucks, technology, and upfits.
Read More →
Fleet Talent, Leadership, and Smarter Operations Take Center Stage This Month
This month's TruckChat: Top Monthly News Recap explores why people remain fleet's greatest competitive advantage, from leadership development and technician recruitment to flexible fleet strategies, fuel-saving driver habits, and the growing role of AI in everyday operations.
Read More →
Beyond Utilization Rates: Smarter Fleet Replacement Decisions
Vehicle replacement decisions affect every aspect of fleet performance, from operating costs to asset availability. This guide explores how fleet leaders use integrated data, benchmarking, and lifecycle analytics to determine the right fleet size and optimize replacement timing with greater confidence.
Read More →

