Roush Joins Engine Technology Forum
Roush Enterprises joins the Engine Technology Forum, bringing its expertise in clean fuel solutions & advanced engines to support ETF’s mission.

Roush Enterprises joins the Engine Technology Forum, uniting with industry leaders to advance engine technology, clean fuels, and innovation
Photo: Work Truck
The Engine Technology Forum (ETF) welcomes Roush Enterprises, Inc. as its newest member. The not-for-profit ETF organization is dedicated to promoting understanding of the benefits of advanced engines, fuels, and technologies. Engine Technology Forum members are leaders in those industries.
Founded in 1976 by motorsports legend Jack Roush, the company has established itself as a premier global provider of automotive performance products and clean fuel technology solutions. With a workforce of over 4,500 employees worldwide, Roush also provides creative solutions for advanced mobility, aerospace, defense, and theme park industries. Roush CleanTech is an advanced clean transportation solutions provider for the commercial truck industry.
“Since our inception, we have focused on developing innovative and reliable technologies for the medium-duty market. Roush CleanTech designs, manufactures, and installs clean technology fuel systems, including propane Autogas, for commercial vehicles and school buses across North America. Our people take ideas and make them real for clients in some of the world’s most dynamic industries," said Roush CleanTech Executive VP Todd Mouw.
The Forum brings together a broad range of stakeholders including advanced engine users, public and environmental interest groups, as well as government officials, to encourage the exchange of information and ideas about the use of advanced engine technology.ETF is also the only organization dedicated to promoting and defending a viable future for internal combustion engines in all applications.
“We see a bright future for internal combustion engine technology in new and conversion applications. More than 45,000 vehicles – school and shuttle buses, work trucks, and other vehicles – are on the roads with Roush technology. Our commitment to being a leader in advanced engine technology includes helping to educate and inform people about the policies that drive our customers’ needs. Our work aligns well with the Engine Technology Forum, which is dedicated to educating others about the tremendous value of advanced engines to economies around the world. We’re pleased to join other industry leaders by supporting this important effort,” Mouw added.
ETF Executive Director Allen Schaeffer said, “Our Forum members are excited to welcome the Roush team. We’re looking forward to the insights they’ll share and their contributions to our constantly evolving scope of work. Advanced engines and fuels help our world evolve, and progress, to meet new challenges. And Roush’s commitment to environmental responsibility and innovation will help the Forum share this story with others around the world.”
The Engine Technology Forum was established in October 2023. It evolved from the widely known Diesel Technology Forum which was founded in 2000. ETF is based in metropolitan Washington, D.C. Roush’s U.S. operations are based in Livonia, Michigan.
More Operations

Shades of Fleet Call for Voices: Next Up in Fleet
Apprentices, interns, young professionals, and rising leaders: share your voice in our "Next Up in Fleet" episode of our Shades of Fleet video series!
Read More →
Fleet Leadership, Skilled Trades, and Better Data Take Center Stage | Weekly Cheat Sheet
Skilled trades, fleet leadership, DataQs, and driver input take center stage in this week's Truck Chat Weekly Cheat Sheet. Watch the latest fleet headlines.
Read More →
NAFA Names 2026 Class of Fellows, Honoring Leaders in Fleet Management
NAFA Fleet Management Association (NAFA) has recognized five fleet professionals by naming them to the 2026 Class of NAFA Fellows. Find out who they are and learn more about their impact on the fleet management profession.
Read More →
Verisk CargoNet Assists in Manhattan Cargo Theft Indictment Targeting Multi-State Impersonation Ring
Verisk CargoNet assisted law enforcement efforts tied to an indictment related to an organized, multi-state cargo theft operation that allegedly took nearly $5 million in stolen goods through impersonation tactics.
Read More →
What Does a Potato Have to Do with Leadership?
From simple process improvements and creative problem-solving to the little moments that strengthen team culture, this conversation dives into the power of unexpected ideas and why innovation doesn't always arrive wrapped in new technology or a major initiative.
Read More →
Looking for a New Podcast for the Road? Start Here!
Looking for a new podcast? Truck Chat delivers fleet leadership insights, industry deep dives, AI discussions, innovations, and real-world stories.
Read More →
WTX Fleet Manager Applications Close Soon (and Yes, You Want In)
WTX Fleet Manager Applications close soon for the hosted Work Truck Exchange, Sept. 23-25, 2026, in Scottsdale, Arizona. Limited spots available, apply today!
Read More →Did You Know What You Don't See May Be Costing You Big?
As more employees choose personal vehicles (including hybrids and EVs) for business use, companies face new challenges around visibility, insurance, liability, and cost control.
Read More →
Veteran Voices in Fleet | How Military Service Shapes Fleet Leaders
Across every perspective, one message is clear: the experiences gained through military service continue to influence how veterans contribute to the fleet industry every day.
Read More →
The Fleet Lessons That Don’t Show Up on a Spreadsheet
From index cards to predictive maintenance, Robert Martinez shares the hard-earned leadership lessons that shaped nearly 40 years in fleet.
Read More →

