Navistar Sees Higher 2009 & 2010 Truck Demand
NEW YORK – Truck and engine maker Navistar International Corp. said it expects a slight rebound in North American truck sales this year and a bigger one in 2010, sending its shares up 13 percent.
NEW YORK – Truck and engine maker Navistar International Corp. said it expects a slight rebound in North American truck sales this year and a bigger one in 2010, sending its shares up 13 percent, according to Reuters.
"We do believe that 2010, instead of being a trough year, will be a lot higher than 2009," Chief Executive Daniel Ustian said on a conference call with analysts.
Navistar shares initially fell after the company issued an earnings forecast and said the industry was still challenged heading into 2009. But on the conference call it said its forecast included up to $3 per share in pension-related costs, reflecting the recent stock market selloff.
Navistar said it expects fiscal 2009 earnings of $5.10 to $5.60 per share on sales of $15 billion to $16 billion.
It said it expects a pick-up in North American retail sales of heavy-duty trucks this year and next, after a year that was one of the weakest for the industry in more than three decades.
It expects industrywide U.S. and Canadian retail sales of heavy-duty trucks and school buses to total 244,000 to 256,000 vehicles this fiscal year. Sales were 244,100 vehicles in fiscal 2008, it said.
"The only people buying trucks are the stronger companies -- the larger fleets (are) buying trucks," Ustian said. "The small guy is not buying. He can't get money."
Navistar said it can partly offset weak industry volumes by gaining market share, cutting costs, introducing more efficient engines, and expanding in the military truck market. It said it wins more than 80 percent of the military contracts on which it bids.
Ustian said aging fleets and falling diesel prices may support truck demand, and the company is pushing for legislation that would bring diesel fuel prices down to parity with gasoline.
More Operations

Fleet Leadership, Mixed-Energy Strategy, and DOT Marijuana Rules Lead the News
From hard-earned leadership lessons to fuel strategy, fleet technology, and compliance, this week’s Truck Chat Cheat Sheet covers the stories fleet professionals are reading most.
Read More →How Atlas Helps Drivers Without Distractions
Motive Atlas brings AI directly into the cab, helping drivers log in with their voice, get route and weather information, locate fuel stops, and instantly capture important road events, all while keeping their hands on the wheel. This video provides all the details.
Read More →
Top 50 Executive Fleets
It is that time of year again! Time for the 2026 list of the Top 50 Executive Fleets, presented by Automotive Fleet and Volvo as part of its annual Fleet 500. Download now to see this year's list of companies!
Read More →
Behind the Scenes: Building the Ringmaster of the Road from Body to Paint Part 2
The body is built, the paint is on, and Team Fletcher’s Soap Box Derby car is nearly ready for testing ahead of race day in Akron.
Read More →
It's All Downhill from Here! Fleet Industry Raises $22,000 for Skilled Trades Scholarships
Work Truck’s Lauren Fletcher and Automotive Fleet’s Chris Brown turned a friendly racing rivalry into $22,000 for automotive technology and skilled trades scholarships.
Read More →
Fleet Confidence, Safety, and Smarter Risk Management Lead This Month
This month’s TruckChat: Top Monthly News Recap explores what it takes to build confidence across a fleet, from stronger leadership and technician support to better safety preparation, smarter use of telematics, and clearer plans for when something goes wrong.
Read More →From Fleet Operator to OEM Leader: Tina Kourakos’ Career Lessons
Tina Kourakos shares the lessons, relationships, and career pivots that shaped more than 30 years in fleet, plus the advice every new fleet manager should hear.
Read More →
WEX Brings Standard Fleet's Connected Vehicle Platform to Fleet Customers
This week’s product launch with Standard Fleet’s connected vehicle platform reflects WEX Venture Capital's strategy of turning startup innovation into customer solutions. Standard Fleet is now available to WEX fleet customers.
Read More →Meet Atlas: Motive's AI Assistant for Fleets
Artificial intelligence is becoming a practical tool for fleet operations. In this video, Emily Parsons introduces Atlas, Motive's AI-powered assistant that combines conversational search with the ability to perform actions across the Motive platform.
Read More →The Top 300 Commercial Fleets
The Top 300 Commercial Fleets: See the List
Read More →
