Work Truck Logo
MenuMENU
SearchSEARCH

Clif Bar Adds Biodiesel Trucks to its Fleet

BERKELEY, CA – Clif Bar has rolled out a fleet of eight new biodiesel-powered trucks for its field marketing team. By converting its field marketing vehicles to biodiesel and eliminating the need for 8,000 gallons of gasoline each year, Clif Bar expects to reduce the fleet's CO2 emissions by about 40 percent, or 60,000 pounds of CO2.

by Staff
May 2, 2007
2 min to read


BERKELEY, CA – Clif Bar has rolled out a fleet of eight new biodiesel-powered trucks for its field marketing team, according to the Web site www.greenbiz.com. By converting its field marketing vehicles to biodiesel and eliminating the need for 8,000 gallons of gasoline each year, Clif Bar expects to reduce the fleet’s CO2 emissions by about 40 percent, or 60,000 pounds of CO2.

Ad Loading...

The eight new Dodge Ram 2500 Turbo Diesel trucks will be driven by Clif Bar field marketing managers in Boston, Chicago, Colorado, Los Angeles, Northern California, the Northwest, San Diego, Arizona, and Texas. They will travel more than 120,000 miles a year.

Ad Loading...

In Oct. 2006, the company switched to B-100 biodiesel fuel to run the trucks that transport its products between its bakery and distribution center. In addition, Clif Bar now uses biodiesel to fuel the truck that transports its company-sponsored LUNA Chix professional women’s mountain bike team across the United States.

The company’s mobile marketing tours also operate on biodiesel and, in some instances, pure vegetable oil. This past winter, the Clif Bar Save Our Snow (SOS) Winter Roadtrip traveled throughout the Western United States and Canada in an RV fueled with 100 percent waste vegetable oil. The SOS tour shared information about the negative impact global warming is having on winter sports and recreation, according to the Web site www.greenbiz.com.

In December 2006, Clif Bar launched Cool Commute, an incentive program to pay cash to employees who purchase clean-burning biodiesel cars. It also helps them buy high-mileage hybrids and offers a variety of rewards to those who leave their cars at home altogether. Since the program began, three employees have purchased cars that run on biodiesel and seven others have begun to drive hybrids.

Topics:Operations

More Operations

Graphic promoting Automotive Fleet's 2026 Personal Use Survey with the text "Have a Personal Use Policy? We Want to Know!" encouraging fleet managers to complete the annual industry survey.
Operationsby StaffSeptember 8, 2026

Automotive Fleet Opens 2026 Personal Use Survey for Commercial Fleet Managers

Less than two weeks left! Commercial and corporate fleet managers are invited to share how their organizations handle company vehicle personal-use policies, charges, and driver eligibility.

Read More →
Truck Chat promotional graphic featuring two hosts and the headline “Operate Fleet at the Speed of Business,” presented by Work Truck.
Operationsby Lauren FletcherSeptember 7, 2026

What Resilient Fleets Do Differently When Conditions Change

Fleet resilience is about more than reacting to disruption. Lauren Fletcher talks with AP Fleet’s Alex Coveney about flexibility, planning, scaling, and what helps fleets adapt when business conditions shift.

Read More →
View down the 996-foot Soap Box Derby track at Derby Downs in Akron, Ohio, with grandstands, the starting structure, and a colorful Soap Box Derby sign in the foreground.
Operationsby Lauren FletcherSeptember 1, 2026

If We Want the Next Generation in Automotive, We Have to Give Them a Reason to Care

The automotive industry talks constantly about its workforce shortage. But before we can recruit the next generation, we may need to do a better job giving kids a reason to care about automotive in the first place.

Read More →
Ad Loading...
Work Truck Weekly Truck Chat Cheat Sheet thumbnail featuring Lauren Fletcher with blue hair and raised hands beside a work truck, with callouts for Ram under $40K, tariffs, and AI maintenance.
Operationsby Lauren FletcherAugust 31, 2026

Ram ProMaster City Under $40K, Truck Tariffs, and AI Maintenance Lead the News

A sub-$40K commercial van, tariff questions, AI-powered maintenance, and a new EV production strategy headline this week’s Truck Chat Cheat Sheet.

Read More →
Fleet Legends promotional graphic featuring Bob Adamsky in a suit beside bold black, white, and yellow text reading “Legends of Fleet,” with his name and the tagline “Decades of Leadership. Lessons That Last.”
Sponsoredby Lauren FletcherAugust 31, 2026

Bob Adamsky Shares the Fleet Lessons You Usually Learn the Hard Way

After more than 30 years in fleet, Arrow International’s Bob Adamsky has learned that the job is about far more than vehicles. He shares the lessons he wishes every fleet manager could learn a little earlier.

Read More →
Fleet veteran Jeff Hurrell pictured in two career photos beside the words “Fleet Legends: Keep Asking Why.”
Operationsby Lauren FletcherAugust 27, 2026

Why Fleet Leaders Have to Keep Asking Why

What if the biggest fleet improvements start with one simple question? After decades managing budgets, policies, technology, teams, and some of the largest fleet operations in the business, Jeff Hurrell shares why fleet leaders should keep asking “why” before deciding what comes next.

Read More →
Ad Loading...
Truck Chat Monthly thumbnail saying Beyond the Truck with hose Lauren Fletcher from Work Truck
Sponsoredby Lauren FletcherAugust 26, 2026

Drones, EV Reality, Truck Production & Smarter Fleet Operations Lead This Month

August’s biggest work truck stories go beyond the vehicle, from disaster-response drones and EV reality checks to truck production, roadside uptime, and smarter fleet operations.

Read More →
Lauren Fletcher and Kim Davidson pose at Derby Downs with the All-American Soap Box Derby track behind them, alongside Soap Box Derby and Work Truck Truck Chat graphics.
Operationsby Lauren FletcherAugust 25, 2026

Team Fletcher Takes 2nd Overall at the Corporate Soap Box Derby

Team Fletcher came to Akron as a rookie and left with a win over Team Brown, a second-place overall finish, and $22,000 raised for The Hourglass Foundation. See how race day unfolded.

Read More →
Shades of Fleet Hidden Heroes graphic featuring silhouetted dispatchers, coordinators, parts specialists, and support staff working across fleet operations, with a Share Your Story callout.
Operationsby Lauren FletcherAugust 24, 2026

Shades of Fleet Call for Voices: Fleet's Hidden Heroes

Fleet’s hidden heroes are often the ones keeping everything moving behind the scenes. September’s Shades of Fleet is looking for dispatchers, coordinators, parts specialists, and other support pros to share their stories.

Read More →
Ad Loading...
Work Truck Trucks, Tips & Tours thumbnail featuring a woman at the WEX NAM Summit, with the headline “What Is the WEX NAM Summit?” and tagline “Industry ‘Meeting of the Minds.’”
Operationsby Wayne ParhamAugust 24, 2026

What is the WEX NAM Summit?

What makes the WEX NAM Summit different from other fleet industry events? It's a meeting of the minds that brings fleet and mobility leaders together to discuss emerging trends, AI, new solutions, best practices, and the future of the industry.

Read More →