Learn More: Atro and Steer King Join Forces
Atro Adds Two New Area Sales Managers
Alejandro Ayala Rodriquez will be covering the states of Arkansas, Louisiana, Mississippi, and Tennessee as controller, and Tysen Janak’s territory will include the states of Alaska, Idaho, Oregon, and Washington.

(L to R) Alejandro Ayala Rodriquez will be covering the states of Arkansas, Louisiana, Mississippi, and Tennessee as controller, and Tysen Janak’s territory will include the states of Alaska, Idaho, Oregon, and Washington.
Photos: Atro
Atro Engineered Systems has announced the hiring of Alejandro Ayala Rodriquez and Tysen Janak as area sales managers. Alejandro will be covering the states of Arkansas, Louisiana, Mississippi, and Tennessee as controller. Tysen’s territory will include the states of Alaska, Idaho, Oregon, and Washington.
“Their combined experience in customer-first marketing and sales execution is an invaluable asset to help drive our business forward," Rogelio Lemus, VP of Sales and Marketing for the company said.
Ayala joins the team with over 20 years experience in the commercial vehicle industry. Alejandro brings to Atro a wealth of experience and knowledge in business growth and development.
“I was attracted to Atro because of their team culture and customer focused values,” stated Alejandro. “Atro’s commitment to discover, develop, and deliver the best solutions for the customers is also my desire. By providing products that have been engineered with proprietary materials that fit the specific application, Atro is able to supply high performance, long lasting components to the end user.”
Janak joins the sales team, bringing many years of experience in the industry following a long and distinguished career at ECCO Safety Group. Tysen is a results-oriented sales professional with a knack for excellence in vision, follow up, and superior customer service.
“The decision to join Atro was simple – it’s really the team and the culture that drives business. There’s a real sense of teamwork and trust, both internally and externally” stated Tysen. “Because of the brand promise, commitment to quality, and stellar reputation, I’m confident Atro will be at the top of our customer’s list. I’m energized by this opportunity and am eager to contribute to this thriving team and growing company.”
Both Alejandro and Tysen joined the company on September 1, 2021.
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