In June, the National Institute for Automotive Service Excellence (ASE) is offering free downloadable communications materials and creative assets to help industry organizations support Auto Service Professionals Month (ASPM).

“Taking the opportunity to celebrate June as Automotive Service Professionals Month and really thanking your employees goes a long way to making them feel valued,” said Dave Johnson, president and CEO of ASE. “Some ways to do this are to highlight each employee in your advertising or social media outreach, which we have the tools to help you do that. Our goal with Automotive Service Professionals Month is to bring recognition and awareness to these outstanding individuals.”

The online ASE Tool Kit is designed as a one-stop web portal, providing repair shops, parts suppliers, and industry organizations with access to ASE marketing assets for use in their own communications. 

The web-based tool kit includes a special ASPM section that consists of logos, email and press release templates, social media and infographics, as well as posters, handouts, and other digital assets.