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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Videosby Lauren FletcherNovember 6, 2024

Building Isuzu Trucks: A Tour of the Assembly Line

Get a behind-the-scenes look at the assembly process for Isuzu trucks! Take a tour through the production of F-Series and N-Series vehicles, including electric and gas-powered models, and see the meticulous work that brings these trucks to life.

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Truck Chat Top News Episode 111
Videosby Lauren FletcherNovember 3, 2024

Truck Chat: This Month in Fleet News [November 2024]

We've been tracking some exciting developments in the industry this month! From Navistar’s big rebrand to new tools for fleet EV transition, check out the latest updates from Work Truck.

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Blue background that states Weekly Cheat Sheet
Videosby Lauren FletcherNovember 3, 2024

The Fleet Manager's Weekly Cheat Sheet [Nov. 2, 2024]

This week's cheat sheet has it all! We dive into the latest advancements, including pickup resale trends, electric updates, order bank info, awards, employee retention, safety metrics, and more!

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Work Truck Market Report with Week Over Week Wholesale Price Changes
Newsby Lauren FletcherOctober 29, 2024

Small Pickup Demand Rises as Full-Size Trucks Face Depreciation Dip

October trends reveal small pickup demand holding steady and full-size truck values dropping.

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Articlesby Lauren FletcherOctober 29, 2024

Navigating Value Trends for Light- and Medium-Duty Trucks

Learn how economic shifts and market dynamics are shaping vehicle depreciation trends and impacting fleet management strategies.

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Photo Galleriesby Lauren FletcherOctober 28, 2024

Looking Back at Work Truck's Medium-Duty Award Winners

Explore top medium-duty trucks from past years! See the fleet-tested winners that set the standard for performance and reliability in our award gallery.

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Weekly Cheat Sheet Oct. 26, 2024
Videosby Lauren FletcherOctober 28, 2024

The Fleet Manager's Weekly Cheat Sheet [Oct. 26, 2024]

This week's cheat sheet has it all! We dive into the latest advancements, including pickup truck updates, cell phone monitoring and use, bridge closure research, driver safety tools, and more!

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Scout Terra front 3/4 view
Newsby Lauren FletcherOctober 25, 2024

Scout Motors is Back with the All-Electric Terra Truck

Scout Motors revives the iconic Scout with the all-electric Terra truck, blending rugged performance and modern tech for a versatile, work-ready, off-road vehicle.

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Ford Pro Software Update October 2024
Newsby Lauren FletcherOctober 25, 2024

Ford Pro Software Updates: October 2024 Edition

Ford Pro’s October updates boost fleet efficiency with new features like E-Switch Assist, remote Lock/Unlock, and Circuit Load Management

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Newsby Lauren FletcherOctober 24, 2024

Register for the 'Fleet Legends' Webinar Today!

If you want to level up your leadership game or get inspired by real-world wisdom, this webinar is where you need to be.

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