Work Truck Logo
MenuMENU
SearchSEARCH

Ford Investing $4B in Autonomous Vehicles

Ford Motor Co. has established a new self-driving-vehicle business unit, and will invest $4 billion through 2023 to better organize and accelerate its efforts to commercialize autonomous vehicles, Ford has announced.

July 24, 2018
Ford Investing $4B in Autonomous Vehicles

Ford is investing $4 billion in a new autonomous vehicle business unit.

Chart courtesy of Ford.

2 min to read


Ford Motor Co. has established a new self-driving-vehicle business unit, and will invest $4 billion through 2023 to better organize and accelerate its efforts to commercialize autonomous vehicles, Ford has announced.

The $4 billion investment counts Ford's $1 billion investment in Argo AI that was announced in February of 2017. At the time, the company said it was hoping to introduce a fully autonomous ride-hailing vehicle by 2021. The new unit, Ford Autonomous Vehicles LLC, is based at Ford's Corktown campus in Detroit. It will include Ford's self-driving systems integration, autonomous vehicle research and advanced engineering, autonomous vehicle transportation-as-a-service network development, user experience, business strategy, and business development teams.

Ad Loading...

Ford Autonomous Vehicles LLC will hold the ownership stake in Argo AI, which is based in Pittsburgh. Sherif Marakby will lead the new unit as its chief executive officer. He leaves his role as a vice president of autonomous vehicles and electrification. He'll report to a board of directors chaired by Marcy Klevorn, an executive vice president and president of mobility with Ford.

In a corresponding move, Ted Cannis will lead Team Edison — the team responsible for developing the company's next generation of battery-electric vehicles. Cannis remains the global director of electrification, while Team Edison continues to report to Jim Farley, executive vice president and president of global markets.

For is also realigning its information technology and global order-to-delivery teams under its global operations unit. The move will help the company accelerate the integration and application of technology across its industrial system to streamline manufacturing, speed vehicle delivery times, reduce inventories, and improve capital efficiency.

Ford is also developing a deeper product lineup of trucks, vans, and utility vehicles as it moves its focus away from passenger cars. The company is replacing three quarters of its lineup by 2020 and adding four new trucks and SUVs. Hai Thai-Tang, executive vice president of product development and purchasing, will now report to Jim Hackett, Ford's chief executive.

Ford is cutting vehicle development time by shifting to five flexible architechtures, including body-on-frame, front-wheel-drive unibody, rear-wheel-drive unibody, commercial van unibody, and battery-electric vehicles.

Ad Loading...

"We're looking at every part of our business, making it more fit and ensuring that every action we take is driven by what will serve our customers in a way that supports our fitness and performance goals," Hackett said.

The organizational changes will go into effect on Aug. 1.


Related: Ford Invests $1B Toward 2021 Autonomous Vehicle

Originally posted on Automotive Fleet

More Safety

Futuristic image of tractor trailer and sensors detecting a car it is approaching at dusk.
Safetyby News/Media ReleaseApril 24, 2026

Freightliner Expands Detroit Assurance Safety Features for Cascadia

Detroit Assurance with Active Break Assist 6 (ABA6) will be standard on Freightliner Cascadias built starting in December 2026 and will feature Cross Traffic Assist and Active Side Guard Assist 2 with left turn protection.

Read More →
Side view of a man in a truck cab with overlay of logo for LightMetrics.
Safetyby Wayne ParhamApril 22, 2026

LightMetrics Introduces ΦFP AI Layer Filter for Safety Alerts

LightMetrics has launched ΦFP, a new cloud AI layer that filters every driver safety alert before it reaches a fleet manager, eliminating the false alarms.

Read More →
A group of Atwell employees gather indoors for a team photo, standing together
Safetyby Lauren FletcherApril 21, 2026

What Fleets Can Learn from Listening to Drivers

What happens when drivers help shape specs, safety, and fleet programs? Atwell’s Crystal Zile shares how feedback led to smarter fleet decisions.

Read More →
Ad Loading...
Man talking in front of a blue tinted background image of a large truck with logos for Truck Chat and Work Truck and yellow headline Detroit Assurance & Upfitting.
Safetyby Wayne ParhamApril 15, 2026

How Detroit Assurance Adapts to Unique Upfits

Mike Young, of Daimler Truck North America, will walk us through how Detroit Assurance safety systems can adapt to work around upfits that could block the radar or cameras.

Read More →
Pavement background with double yellow lines and large text that says Recall, April, and Work Truck logo.
Safetyby Wayne ParhamApril 9, 2026

Recalls You Need to Know About in April 2026

If you have Altec, Braun, Chrysler, Ford, General Motors, Hino, Mack Trucks, Mitsubishi Fuso, Orange EV, Terex, Toyota, or Volvo Trucks vehicles in your fleet, you should check these important recalls issued by the National Highway Safety Administration.

Read More →
Computer screenshot showing two graphics and an image of a man.
Safetyby News/Media ReleaseApril 8, 2026

Samsara Launches New AI Coaching Features to Transform Fleet Safety at Scale

Now, drivers have holistic coverage provided by Samsara Coach before, during, and after their shift. This includes start-of-the-day audio briefings to help predict road risk, on-the-road support through two-way audio coaching, and post-trip support through AI Avatar.

Read More →
Ad Loading...
Background image of a rainy windshield and brake lights with logos for Truck Chat and Work Truck and a headline How Lytx Prepares Fleets for Severe Weather.
Safetyby Wayne ParhamApril 8, 2026

How Lytx Prepares Fleets for Severe Weather

Let’s learn more about how Lytx uses Dynamic Risk to provide real-time alerts, coaching, and operational support for fleets facing severe weather driving conditions. Brendon Hill, senior vice president of product at Lytx, walks us through how it all works.

Read More →
Darkened background image of congested traffic with large Nauto logo in front.
Safetyby News/Media ReleaseApril 2, 2026

Nauto Available as Order Now Partner on Geotab Marketplace

Nauto's AI-powered dash cam solutions are accessible via the Geotab Marketplace, enabling fleets to easily deploy its AI-enabled safety platform directly through Geotab.

Read More →
SponsoredApril 1, 2026

Future-Proofing Fleet Tech with Modular Mounting

Technology cycles move faster than vehicle rotations. Discover how modular mounting infrastructure protects your investment and reduces fleet-wide downtime.

Read More →
Ad Loading...
SponsoredMarch 30, 2026

Improving Jobsite Safety and Uptime with Advanced Driver-Assist Technology

Safer crews. Fewer incidents. Better uptime. Learn how driver-assist technology is changing the way vocational fleets operate.

Read More →