NORFOLK, VA – Commercial Truck Trader’s commercial truck classified advertising Web site, www.CommercialTruckTrader.com, has been redesigned and re-engineered. The new site features a simpler graphic layout, improved search capabilities, expanded content, and enhanced dealer positioning designed to attract, engage, and retain visitors longer.

“The site is more clearly organized around truck segments: light-duty, medium-duty, heavy-duty, and trailers. This will provide an online solution that more closely addresses the specific needs of dealers based on their unique inventory,” said Mark Bondi, Commercial Truck Trader brand manager. “At the same time, it aligns our online offering with our published products, clearly paving the way for more effective selling,”

For truck buyers, three main buttons, “Find My Truck,” “Sell My Truck,” and “Research Trucks,” take visitors directly to the information they seek. The “Find” button provides instant access to more than 96,000 trucks for sale. The “Research” button offers additional information ranging from finance and insurance to truck parts and accessories.

For truck dealers, improved site features include better search engine optimization and a completely redesigned Inventory Management Tool (IMT). Now, when truck buyers search for a specific make and model on a search engine such as Google, trucks advertised on CommercialTruckTrader.com will appear as individual search results, taking the buyer directly to the dealer’s detail page on CommercialTruckTrader.com. The IMT simplifies the online inventory management process, tracks leads and allows for convenient one-click updates to product or dealership information.