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CAS Automotive Launches Damaged Equipment, an On-Demand Remarketing Service for Insurers, Equipment Dealers & Fleet Operators

CAS Automotive has launched Damaged Equipment, an on-demand remarketing service created to help businesses, insurers, dealers, and fleet operators sell damaged, surplus, aging, and end-of-life commercial equipment.

Damaged Equipment website promotes cash offers for damaged, broken, and totaled heavy equipment, featuring a large equipment tire, “Cash Offers. Zero Hassle.” headline, and online quote form.

Following a successful pilot period to fine-tune its evaluation process and strengthen the experience it delivers to buyers and sellers, CAS Automotive is now formally introducing Damaged Equipment to the broader market.

Credit:

CAS Automotive

3 min to read


  • CAS Automotive has introduced an on-demand service named Damaged Equipment for remarketing commercial equipment.
  • This service targets insurers, equipment dealers, and fleet operators looking to sell damaged, surplus, or aging equipment.
  • Damaged Equipment aims to assist in the sale of end-of-life commercial equipment.

*Summarized by AI

CAS Automotive, a technology-driven automotive and equipment services group operating across asset acquisition, remarketing, and global distribution, has launched Damaged Equipment. The on-demand remarketing service was created to help businesses, insurers, dealers, and fleet operators sell damaged, surplus, aging, and end-of-life commercial equipment.

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The announcement marks Damaged Equipment's first official introduction to the market after operating as a proof of concept since the end of 2025. The company also launched a refreshed brand identity for Damaged Equipment and a new website.

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“Damaged Equipment started with the idea that the model we built for damaged and salvage vehicles could work for other high-value assets, and it has,” said Frank Camoun, CEO of CAS Automotive. “Today’s launch isn't just a new website; it's CAS Automotive stepping into a new category, with the brand, service, and infrastructure to support it at scale.”

“We spent the second half of 2025 proving this model works for sellers who simply want a straightforward way to move equipment they no longer need,” added Brian Driehorst, VP Business Development at CAS Automotive. “Now we're ready to bring Damaged Equipment to other industries and operate efficiently at scale across the U.S.”

Proof of Concept Launched in 2025

Heavy equipment, including excavators and loaders, sits in a sales yard beside a smartphone displaying the Damaged Equipment website and its online cash offer form.

Damaged Equipment can also be accessed via an app.

Credit:

CAS Automotive

Damaged Equipment launched in late 2025 as a proof of concept: a direct-to-consumer service targeting fleet operators, sole proprietors, and small businesses, providing owners a simple way to sell equipment and machinery they no longer need.

CAS Automotive didn’t formally announce the concept while it validated demand and refined the model.

Following a successful pilot period that allowed CAS Automotive to fine-tune its evaluation process and strengthen the experience it delivers to buyers and sellers, CAS Automotive is now formally introducing Damaged Equipment to the broader market.

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Planned Expansion into Other Industries

Driehorst said the launch also marks Damaged Equipment's expansion beyond its original scope. The service now offers dedicated support for new industries, with plans to expand further in the coming months:

  • Insurance providers and third-party administrators (TPAs)
  • Equipment dealers and rental companies

The expansion reflects a broader strategic move for CAS Automotive. “Having built its reputation solving damaged and total-loss disposition for vehicles, the company is now applying that same model to commercial equipment,” said Driehorst. “Insurers, dealers, fleet operators, and individual owners all face a similar challenge when equipment and machinery are damaged, aging, or no longer needed, and Damaged Equipment was built to address this across each of these groups.”

Helping Through Established Buyer Network

Damaged Equipment was designed to help organizations maximize recovery, accelerate asset disposition, and simplify the sale of damaged and surplus equipment through CAS Automotive's established global buyer network.

Alongside this expansion, CAS Automotive is introducing a refreshed brand identity for Damaged Equipment, designed to position it uniquely in the market.

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The new Damaged Equipment website was created to simplify the quoting process for sellers, speed up offers, provide a resource center for asset disposition, and enhance the user experience with a mobile-friendly design.

“This provides sellers across all equipment categories a fast, guaranteed offer on their assets and an easier way to move their equipment,” said Driehorst.

With this launch, the company said insurers, claims organizations, TPAs, equipment dealers, fleet operators, and individual owners gain a dedicated, structured way to sell equipment and machinery that is damaged, surplus, aging, or no longer needed. “It is backed by CAS Automotive's experience building trust and efficiency into damaged-asset transactions,” he explained.


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