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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Thumbnail featuring IntelliShift team discussing AI-powered fleet cameras, telematics, driver safety, and connected fleet technology at an industry trade show.
Videosby Lauren FletcherMay 7, 2026

AI Cameras Are Changing Fleet Safety Fast | At the Show

Explore how fleets are using AI cameras and connected data to improve safety, coaching, accountability, and driver performance.

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Fleet manager overlooking a lot of work trucks at sunrise, representing rising pay and growing demand for fleet leadership roles.
ArticlesCover Storyby Lauren FletcherMay 7, 2026

Fleet Manager Salaries Continue to Rise as Responsibilities Expand

Fleet manager salaries are rising as roles expand. See 2026 trends in pay, experience, fleet size, and regional differences across U.S. operations.

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White Ford Super Duty pickup truck parked at a construction site beneath a Ford Pro Employee Pricing banner.
Newsby Lauren FletcherMay 7, 2026

Ford Pro Launches Employee Pricing Initiative for Commercial Customers

Ford Pro launches employee pricing for commercial customers through July 6 on eligible Super Duty, Transit, F-150, Maverick, and Ranger models.

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Curtis Reed presenting a Chevrolet van at a trade show, highlighting GM Fleet’s commercial vans built for long-term reliability and upfitting.
Videosby Lauren FletcherMay 6, 2026

Built to Last: Why GM Fleet’s Proven Vans Still Power Work Fleets

GM Fleet showcases Savana and Express vans’ proven reliability and the Equinox mobile service vehicle boosting fleet uptime and flexibility.

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Work Truck Online relaunch announcement featuring bold “New Look. Same Authority.” text alongside a tablet displaying the redesigned website homepage.
Newsby Lauren FletcherMay 5, 2026

Work Truck Gets a Major Upgrade Built for How Fleet Pros Actually Work

Work Truck's website just got a major upgrade with a new look, faster performance, and smarter features built for today’s fleet professionals.

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Technician standing beside a work truck holding a hammer, with text “What makes a truck reliable?” overlaid
Articlesby Lauren FletcherMay 5, 2026

What Actually Makes a Truck Reliable for Fleets?

What makes a truck reliable for fleets? From uptime to maintenance and spec’ing, here’s what really drives performance, and where fleets can weigh in.

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Large fallen tree crushing a house roof with a “Recovery Ahead” sign, symbolizing disaster aftermath and increased operational risks during recovery phases.
Articlesby Lauren FletcherMay 5, 2026

After the Storm Clears: Why Cargo Risk Spikes During Disaster Recovery

When the storm ends, cargo theft risk can spike. Here’s why the restart phase is the danger zone and what fleets can do to stay ahead.

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Host Lauren Fletcher gestures toward “Truck Chat Weekly Cheat Sheet” graphic highlighting driver input, TPMS benefits, and the end of International CV Series production.
Videosby Lauren FletcherMay 4, 2026

Drivers Speak Up, TPMS Pays Off, and a Workhorse Retires | Weekly Cheat Sheet

Drivers are shaping fleet decisions, TPMS is delivering real savings, and a key workhorse is retiring. Plus quick hits on data, uptime, and new trucks.

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Person holding blue Work Truck folder labeled “Suppliers Your Secret Weapon,” highlighting the importance of vendor partnerships in fleet disaster preparedness
Articlesby Lauren FletcherMay 4, 2026

Your Suppliers Are Part of Your Disaster Plan

Your suppliers can make or break disaster response. Here’s how fleets can reduce vendor risk and keep critical parts flowing when storms hit.

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Tornado touching down over flooded landscape with debris and lightning, representing the real-world destruction that drives disaster declaration decisions
Articlesby Lauren FletcherMay 4, 2026

How Federal Disaster Declarations Work and Why Fleet Leaders Need to Know

How federal disaster declarations work and why fleet leaders should care about funding, reimbursements, infrastructure repairs, and recovery timelines.

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