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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Work Truck at the Show with Nick Delyani of Merchants Fleet
Videosby Lauren FletcherApril 8, 2025

Merchants Fleet Talks Total Cost of Ownership and Tech Trends

How is Merchants Fleet using AI, data, and electrification to transform fleet management? Nick Delyani breaks it down.

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Work Truck at the Show with Sheldon Zitzmann
Videosby Lauren FletcherApril 7, 2025

Seat Covers That Work as Hard as Your Fleet

Find out why these seat covers are more than just an accessory — they’re a smart investment in fleet longevity and driver satisfaction.

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Videosby Lauren FletcherApril 7, 2025

Closer Look at the 2025 Ram HD Pickup & Chassis Cab Lineup

Walk through the 2025 Ram HD and Chassis Cab lineup with key updates to power, tech, and upfit features designed for serious fleet and work truck needs.

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Videosby Lauren FletcherApril 7, 2025

The Fleet Manager’s Weekly Cheat Sheet [April 7, 2025]

Fleet news recap: April Fools’ pranks, digital work orders, fleet leadership, smarter benchmarking, and key updates from Weather Guard, Kenworth, and more.

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Work Truck 'At the Show' with RTA Fleet
Videosby Lauren FletcherApril 4, 2025

RTA Fleet Talks Smarter Fleet Management

Learn how RTA Fleet empowers managers with AI-driven tools, real-time analytics, and training designed by fleet pros for fleet pros.

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Videosby Lauren FletcherApril 3, 2025

Inside the BrightDrop 400 & 600 Delivery Vans

From e-commerce growth to lowering emissions, the GM Envolve's BrightDrop 400 and 600 are designed to move fleets forward — efficiently and safely.

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Videosby Lauren FletcherApril 2, 2025

Inside the 2025 Ford Transit with Ford Pro

Ford Pro’s Sean Masson walks us through the versatile 2025 Ford Transit lineup in this walkaround video made for fleet pros.

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Work Truck 'At the Show' with Todd Mouw of ROUSH CleanTech
Videosby Lauren FletcherApril 2, 2025

ROUSH CleanTech Talks Propane Innovation

We caught up with Todd Mouw from ROUSH CleanTech during NTEA's Work Truck Week 2025 to talk about the evolving fuel conversation in the fleet space. Hear more!

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It's a Truck!
Videosby Lauren FletcherApril 1, 2025

It's a Truck! — The Walkaround You Didn’t Know You Needed

Isuzu took over Truck Chat at Work Truck Week 2025 and let’s just say, things got hilarious. Watch the parody and see what not to do in a walkaround.

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Newsby Lauren FletcherApril 1, 2025

Top 5 Auto Pranks That Fooled Us All on April Fools’ Day

Automakers go all out on April Fools' Day. Check out EpicVIN’s top car pranks that fooled fans — and sometimes sparked real product demand.

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