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Leaning on Tech to Enhance Operations for a Better Tomorrow

Utilizing tech, always learning, and working toward reducing emissions can turn an average fleet into a successful global fleet. Corporate Fleet Manager Karyna Zarate of Jacobs shared how the company is always challenging itself to reinvent tomorrow.

Hillary Weiss
Hillary WeissSenior Editor
February 9, 2023
Leaning on Tech to Enhance Operations for a Better Tomorrow

Jacobs' fleet manager uses tech to challenging itself to reinvent tomorrow.

Photo: Work Truck

4 min to read


In fleet, you must constantly challenge yourself today to reinvent tomorrow. The industry is continually changing and evolving; if you don’t keep up, you’ll miss out.

That’s why it’s important to work smart, not hard. Utilizing technology and those around you can take a fleet far.

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Integrating tech and working toward sustainability are important factors in achieving these goals.

One company that is always challenging itself to reinvent tomorrow is Jacobs, an international technical professional services firm based in America.

Work Truck spoke with Corporate Fleet Manager Karyna Zarate of Jacobs on how the company utilizes tech and its employees to improve operations and reinvent tomorrow.

Putting Work-Site Safety First

With a fleet of 2,250 vehicles, Jacobs provides a wide range of professional services such as consulting, technical, scientific, and project delivery for the government and private sectors.

With 80% of the company’s fleet comprised of light-duty trucks and the remaining 20% including medium- and heavy-duty trucks, the vehicles perform critical work to deliver on client commitments.

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One of Zarate’s top goals as a fleet manager is safety. She utilizes proven truck specs to help boost driver and truck safety, such as:

  • Four-wheel drive.

  • Back-up cameras.

  • Back-up alarm.

  • Telematics.

With the help of these features, Zarate can emphasize fleet safety for her drivers. “Many of our projects are off-road, so having four-wheel drive improves traction in certain driving conditions, such as snow, ice, rocks, and other scenarios that can make control difficult. By engaging both sets of wheels, traction and control improve,” she stated.

Moving around big trucks in different environments can get difficult. With the help of backup alarms and cameras, the driver can navigate easier. By improving work-site safety, Zarate said the fleet operations run more efficiently.  

Jacobs's medium-duty truck performs critical work to deliver on client commitments.

Photo: Jacobs

Using Tech to Tackle Obstacles

Zarate has work-site safety down to a tee for her fleet. But that doesn’t mean managing a fleet is without its obstacles. For the past year, Zarate’s top three challenges for her fleet include:

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  1. Reducing fleet carbon emissions.

  2. Containing maintenance cost.

  3. Driver shortages.   

When it comes to combating these challenges, Zarate leans on technology for assistance to save the company both time and money.

Managing maintenance and registrations can be daunting with a fleet of over 2,000 vehicles. To help with this obstacle, Jacob’s fleet partnered with a fleet management company that utilizes a platform to improve operational efficiency.

“Maintenance costs are going up, which we cannot avoid. So we actively work with our drivers to get preventative maintenance done and help reduce costly repairs and downtime while also helping improve fuel economy,” Zarate said.

With the data gathered from the fleet’s telematics, Zarate can integrate it with the fleet management platform, allowing for the best-informed decisions regarding its operations. And Jacob’s has had successful results so far.

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According to Zarate, “the fleet management company handled over 6,000 transactions for Jacob last year, and we saw a 32% increase in direct savings.”

Jacob's fleet consists of 80% light-duty trucks to help perform the company's day-to-day commitments. 

Photo: Jacobs

Greening the Fleet

Following the motto of reinventing tomorrow, Jacobs also takes that approach toward sustainability. Reducing fleet carbon emissions is one of Jacob’s top goals. Luckily, fleets have several options now to lower their emissions.

What Is Telematics?
Telematics is a type of device that is installed in a vehicle. It tracks everything about the vehicle, from miles to maintenance, gas, and more. 

Zarate said the fleet had had great success using telematics to help reduce its fleet emissions. “Telematics allows us to get timely vehicle diagnostics, reduce idle times, and optimize route planning to improve fuel economy and driver safety.”

Jacob’s sustainability efforts have given the company several achievements:

  • A place in the Dow Jones Sustainability World Index 2022 (DJSI).

  • A position in CDP's A List for the first time in 2022.

  • Gold medal in the EcoVadis Sustainability Ratings in 2022.

  • Recognized as a leading organization in the Wall Street Journal's 250 Best-Managed Companies of 2022.

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Regarding Jacobs’ many achievements, Zarate said, “I am very proud to be part of an organization recognized as a sustainability leader and am excited to continue working on greening our fleet in the years to come.”

Always Work on Improving

One way Jacob’s is making a better tomorrow is by integrating its global fleet.

“It’s exciting on several fronts, but the impact it will have on our climate goals is what I am looking forward to most,” Zarate said.

When it comes to managing fleets in the industry, Zarate recommends always improving and leaning on technology and others. “Stay positive and motivated and keep your mental health a priority. Lean on your fleet network for ideas, innovations, mentorship, and leadership,” she concluded.

Want more fleet manager content? Make sure to sign up for Work Truck's eNewsletters for up-to-date content and news. 

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