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Truck tire scrubbing against a curb.
ProductsOctober 22, 2024

Firestone Debuts Transforce HT3 and CV2 Tires for Truck and Van Fleets

Engineered for commercial highway vehicles, the all-new Transforce HT3 and CV2 tires are the first Firestone tires to include Enliten technology.

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three tires showing tread in front of a blue background and a logo for Ironman Tires.
ProductsSeptember 12, 2024

Ironman Launches Improved I-Series Gen 2 Tires

Ironman Tires today added the I-31M, I-42W, I-28D, and I-52A to its I-Series Gen 2 portfolio of commercial vehicle tires. The new series is a completely upgraded full line of tires.

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Sam Williams of Sumitomo
Newsby News/Media ReleaseAugust 19, 2024

Sumitomo Names New Director of Commercial Truck Tires

Over the past eight years, Williams has been a top performer in his various roles in SRNA and his recent tenure as the Commercial Truck Tire National Sales Manager for the western territory was no exception. 

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An SUV's tire is showcased beside a calm body of water, highlighting the vehicle's rugged design in a natural setting.
ProductsAugust 16, 2024

Bridgestone Launches Dueler A/T Ascent for the Modern 4x4

Bridgestone said the new Dueler A/T Ascent includes the company’s Enliten technology, which is engineered to help optimize all-terrain performance and provide longer wear life and maximum performance throughout the life of the tire without compromising capability.

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ProductsJuly 26, 2024

New Cooper Discoverer Stronghold AT Tire Launched

This all-terrain tire is designed to bite down on tough terrain and to stand up to heavy loads for towing and hauling.

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Newsby News/Media ReleaseJuly 22, 2024

Goodyear Sells OTR Tire Business to Yokohama

Goodyear sells its OTR tire business to Yokohama for $905 million, marking a key step in its transformation plan. What's next for these industry giants?

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Goodyear tires on a truck trailer
Newsby StaffJune 24, 2024

What's Goodyear's New Subscription-Based Tires-as-a-Service Program?

The subscription-based solution combines Goodyear's premium tires, predictive insights, and industry-leading service footprint to offer end-to-end tire service for its customers.

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Michelin retread tire from three views on blue background
ProductsMay 30, 2024

Michelin X Works D Pre-Mold Retread Now Available in US

The new retread tires are optimized for traction, toughness, and wear performance in mixed and aggressive applications.

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A technician on a tire buffing machine
Articlesby Lauren FletcherMay 29, 2024

TRIB Survey Reveals Insights into Retread Industry for 2023 and 2024

Discover the latest trends and opportunities in the tire retreading indus-try as shared by the TRIB's 2nd Annual Survey. Read on for insights on sustainability, challenges, and more.

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Blurred tire with Fleet 101: Rolling Resistance, Work Truck written on top
Articlesby Lauren FletcherMay 27, 2024

Fleet 101: Understanding Truck Tires and Rolling Resistance

In simplest terms, rolling resistance is the amount of energy a tire uses over a specific distance. But what does this mean to work truck fleets, and what can fleet managers do about it?

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