Work Truck Logo
MenuMENU
SearchSEARCH

Meijer Places First U.S. EPA 2010 Fleet Order with Daimler Trucks North America

PORTLAND, OR - Daimler Trucks North America (DTNA) announced that Meijer, an EPA SmartWay award-winning retailer, had placed the nation's first fleet order for U.S. EPA 2010 trucks with the company.

by Staff
September 9, 2009
3 min to read


PORTLAND, OR - Daimler Trucks North America (DTNA) announced that Meijer, an EPA SmartWay award-winning retailer, had placed the nation's first fleet order for U.S. EPA 2010 trucks with the company. Meijer purchased 40 EPA 2010 Freightliner Cascadia trucks equipped with Detroit Diesel DD13 engines with the new evolutionary BlueTec emissions technology. 

Ad Loading...

On behalf of Detroit Diesel Corporation, Daimler Trucks and DTNA recently invested more than $2 billion toward the development and commercialization of the successful new Detroit Diesel engine family, BlueTec emissions technology and the modernization of Detroit Diesel's engine production facilities. The DD13 engine is one of a family of new fuel efficient, reduced-emission engines developed by Detroit Diesel in collaboration with the Department of Energy 21st Century Truck Partnership Program. Introduced in 2008, the new engine was designed to meet current and future emission regulations while reducing fuel consumption and dependence on foreign oil.

Ad Loading...

Meijer is a Grand Rapids, Mich.-based retailer that operates 189 supercenters throughout the Midwest. Known for its innovative approaches to retailing, the company also has recently announced a variety of green initiatives, including the installation of rooftop wind turbines on a number of its stores. In October 2007, the U.S. Environmental Protection Agency SmartWay Transportation Partnership awarded Meijer its Environmental Excellence Award for leadership in conserving energy and lowering greenhouse gas emissions from its transportation and freight activities. The introduction of Freightliner aerodynamic trucks with Detroit Diesel BlueTec delivers near-zero tailpipe emissions and is a continuation of Meijer's green initiatives.

Detroit Diesel's DD13 engine was designed with BlueTec emissions technology and the upcoming EPA 2010 standards in mind. Detroit Diesel's BlueTec delivers a fuel economy of up to 5% compared to EPA 2007 engines, and is an evolution of the selective catalytic reduction (SCR) technology developed by Daimler which is used today by more than 200,000 trucks in Europe and Japan.   

SCR is an emissions technology that treats NOx emissions downstream in the exhaust so that the engine can be tuned to run more efficiently and economically.  SCR technology consists of an after-treatment catalyst system that allows engine exhaust to be treated with a non-hazardous fluid known as diesel exhaust fluid (DEF) that reduces harmful NOx into simple nitrogen and water. 

For 2010 heavy duty on-highway trucks, like those purchased by Meijer, BlueTec is packaged in a proprietary 1-Box system that combines SCR technology with the diesel oxidation catalyst and the diesel particulate filter. DEF is stored in a refillable tank located on the driver side of the truck that can be refilled by the truck driver at during normal refueling stops. 

According to Tom McCall, vice president of logistics for Meijer, the pairing of the aerodynamic Freightliner Cascadia with the DD13 engine effectively matched Meijer's criteria for reliability, fuel economy, durability and serviceability.  The first delivery of the trucks is expected to take place in the fourth quarter of this year, well ahead of the emissions regulations scheduled to take effect January 1, 2010.

Ad Loading...

Daimler's commitment to meeting environmental challenges is reflected in the company's early adoption, research and development of SCR technologies to meet the needs of North American trucking.

More Green Fleet

Kalmar Ottawa electric terminal tractor drives on a paved roadway with an operator in the cab, showcasing the zero-emission yard truck in an outdoor commercial fleet setting.
Green Fleetby News/Media ReleaseJuly 24, 2026

WTC Group Expands Sustainable Operations with Kalmar Ottawa T2 EV Fleet

Commercial adoption of the Kalmar Ottawa T2 EV terminal tractor continues to grow as customers add the zero-emission yard tractor to their fleets. WTC Group has placed an order for a Kalmar Ottawa T2 EV.

Read More →
A man in a blue blazer stands beside a ROUSH CleanTech truck and propane autogas fueling dispenser at an industry trade show.
Green Fleetby Lauren FletcherJuly 23, 2026

Where Propane Autogas Fits in Today's Fleet Fuel Strategy

Learn more from PERC's Joel Stutheit, as he explains why propane autogas remains a practical alternative for fleets seeking to reduce emissions without sacrificing operational flexibility.

Read More →
Schneider Electric Charge Pro Level 2 AC commercial EV charger mounted in a parking garage, with an electric vehicle parked nearby. Promotional graphic highlights the Charge Pro charging solution for commercial electric vehicle fleets.
Green Fleetby News/Media ReleaseJuly 22, 2026

Schneider Electric Simplifies Commercial EV Charging with New Charge Pro for the U.S.

Schneider Electric’s updated Charge Pro Level 2 chargers deliver reliable, flexible charging for multi-unit dwellings, fleets and workplaces, as well as public and destination charging locations such as hotels and retail centers.

Read More →
Ad Loading...
Cover of the "Top 50 Green Fleets" report presented by Automotive Fleet and Inspiration Fleet, featuring an aerial nighttime photo of a lit highway interchange with looping ramps.
SponsoredJuly 16, 2026

The Top 50 Green Fleets

The List Is in: The Top 50 Green Fleets

Read More →
Two ChargePoint fast-charging stations branded ONVO stand in a roadside charging area, flanked by signs reserving parking for electric vehicles while charging.
Green Fleetby News/Media ReleaseJuly 14, 2026

ChargePoint and Onvo Expand Highway Fast Charging Across the Northeastern U.S.

ChargePoint is working with Onvo, a locally owned travel plaza brand headquartered in Pennsylvania, to install ultra-fast EV charging stations at locations in the Northeastern U.S.

Read More →
Graphic featuring the Mack logo, a map of Canada, and two orange Mack LR Electric refuse trucks outside the Kingston manufacturing facility, highlighting Mack’s electric truck operations in Canada.
Green Fleetby News/Media ReleaseJune 29, 2026

The City of Kingston Celebrates Purchase of 2 Mack LR Electric Refuse Trucks

The City of Kingston, Ontario, Canada, a municipality with a vision of being “Canada’s Most Sustainable City,” recently showcased two Mack LR Electric refuse trucks following their successful deployment in 2025.

Read More →
Ad Loading...
Promotional graphic for a TruckChat interview at an industry trade show featuring Mike Wade of E.J. Ward. Large text reads “At the Show” and “One Partner. Every Solution.” Wade stands beside fleet fueling or charging equipment, discussing integrated fleet technology and fuel management solutions.
Green Fleetby Lauren FletcherJune 9, 2026

Fuel Management's Next Evolution Centers on Connected Fleet Technology

Learn how fleets are integrating fueling, telematics, tank monitoring, EV charging, and data systems to improve efficiency and visibility.

Read More →
Illustration of alternative-fuel commercial vehicles, including a shuttle bus, pickup truck, and delivery truck branded Landi, set against a green landscape with wind turbines, trees, and city buildings, emphasizing sustainable transportation and clean energy.
Green Fleetby News/Media ReleaseJune 8, 2026

Landi Technologies Achieves CARB Certification of Ford 7.3L RNG/CNG Platform

Landi Technologies has gained CARB certification of its Ford 7.3L Renewable Natural Gas (RNG) and Compressed Natural Gas (CNG) platform for the Ford E-450, F-450/550/600, F-650/750, and F-53/59 platforms.

Read More →
wheel geotab image
SponsoredJune 1, 2026

Turning Connected Vehicle Data Into Decisions That Matter

Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.

Read More →
Ad Loading...
fleetio coast pay
SponsoredMay 29, 2026

Are You Tracking Your Fleet's True Total Cost of Ownership?

Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.

Read More →