In Memoriam: Merchants Founder Bernice Singer
Bernice Siegel Singer, who founded what would become Merchants Fleet, has died at her home in Manchester, N.H. She was 94.
Bernice Siegel Singer
Bernice Siegel Singer, who founded what would become Merchants Fleet, has died at her home in Manchester, N.H. She was 94.
Singer founded Merchants Automotive Group with her late husband, Irving, in 1962, when they opened used car dealership Merchants Motors in Manchester. Five years later, they started a fleet leasing business that has evolved into Merchants Fleet, which is now based in Hooksett, N.H. Merchants Fleet is the eighth largest fleet management company in the U.S.
The automotive dealership continues to operate as Merchants Auto and is now the largest pre-owned dealer in the state.
Singer was an active philanthropist who gave back to organizations such as Hadassah, Temple Israel Sisterhood, the Webster House, the American Cancer Society, and the American Red Cross.
She leaves behind seven children, including Stephen Singer, Alan Singer, Robert Singer, Jeffrey Singer, Gary Singer, Joy Sydney, and Stewart Singer.
Merchants now has four owners, including Gary, Robert, Jeffrey, and Michael Sydney. Gary is also chairman of the board. Robert is the president. Jeffrey and Michael Sydney are vice presidents.
Originally posted on Automotive Fleet
More Leasing
Top 50 Executive Fleets
It is that time of year again! Time for the 2026 list of the Top 50 Executive Fleets, presented by Automotive Fleet and Volvo as part of its annual Fleet 500. Download now to see this year's list of companies!
Read More →
Mike Albert CEO Marty Kuhn Sees Technology and Upfitting Driving Fleet Success
New CEO Marty Kuhn highlights work-ready upfitting, fleet technology, and AI-powered insights as key parts of Mike Albert's strategy.
Read More →
Union Leasing Announces New Identity as Moventum Fleet Management
Union Leasing becomes Moventum Fleet Management, reflecting its expanded focus on full-service fleet management and growth.
Read More →
Merchants Fleet Evolves FleetShare
Merchants Fleet’s upgraded FleetShare platform boosts efficiency with keyless access, real-time data, telematics integration, and tools for smarter, scalable fleet management.
Read More →
Element and Motus Team Up to Offer Smarter Mobility Options for Fleets
The goal? Help companies optimize costs, simplify compliance, and support drivers, no matter what they’re driving.
Read More →
Fleet Managers: It's Time to Evaluate Your FMC!
Help shape fleet services! Share your insights in the 2025 Fleet Management Company Research survey. Quick, anonymous, and impactful for fleets of all sizes.
Read More →
PacLease News: PacLease Celebrates 45th Anniversary
Paccar Leasing’s PacLease marks 45 years of full-service leasing operations, growing from 17 franchises to a global network supporting nearly 41,000 vehicles across five countries.
Read More →
Merchants Fleet Talks Total Cost of Ownership and Tech Trends
How is Merchants Fleet using AI, data, and electrification to transform fleet management? Nick Delyani breaks it down.
Read More →
Fleet Industry Veteran Matt Dyer Appointed as New CEO of Merchants Fleet
Merchants Fleet welcomes Matt Dyer as CEO, bringing decades of leadership expertise.
Read More →
Penske Truck Leasing Lights Up New Solar-Powered Facility Initiative
Penske Truck Leasing powers up with solar! Discover how new rooftop systems at U.S. locations are driving sustainability, cutting costs, and reducing emissions.
Read More →