Forward Lift, a manufacturer of light- and heavy-duty vehicle lifts, is marking its 50^th anniversary in 2018. As part of the celebration, the brand is rolling out an updated logo and new product-focused advertising and social media campaigns.

“Many shop owners face challenges like limited floor space and limited budgets,” says John Uhl, director, light-duty product manager for Forward Lift parent company Vehicle Service Group. “Forward Lift provides a range of vehicle lifts with the features shops of any size need, along with consistent quality and support at a fair price. Offering reliable equipment takes the risk out of purchasing a lift, allowing our customers to focus on taking care of their customers.”

Since 1968, independent shops, dealers, hobbyists, and truck repair facilities have relied on Forward Lift for car and truck lifts to meet their every need. The current line-up includes two-post, four-post, low/mid-rise, scissor, motorcycle, and mobile column lifts.