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FLD, Sheinson See Vision Behind Veretech, LLC Realized With Sale

DELRAY BEACH, FL – In 2000, FLD, Inc., Fleet Lease Disposal, funded and staffed Veretech, LLC, with its then 10-member in-house technology department. FLD Chief Executive Officer, Michael Sheinson, was the visionary for the basic software utilized by Veretech, LLC, which operates one an online vehicle trade-in and sales lead generation application.

by Staff
April 23, 2007
1 min to read


DELRAY BEACH, FL – In 2000, FLD, Inc., Fleet Lease Disposal, funded and staffed Veretech, LLC, with its then 10-member in-house technology department. FLD Chief Executive Officer, Michael Sheinson, was the visionary for the basic software utilized by Veretech, LLC, which operates one an online vehicle trade-in and sales lead generation application. Sheinson was Veretech’s chairman of the board prior to its sell to Hearst Corporation. FLD also recruited top management from AutoNations to get the company off the ground.

Veretech’s products are offered under the Intelliprice and Black Book Online brands through licenses with major automobile manufacturers, including General Motors, Ford Motor Company, Nissan, Mitsubishi, Hyundai, Kia, and Suzuki. Black Book is operated by National Auto Research, also owned by Hearst.

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