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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Newsby Lauren FletcherFebruary 4, 2025

Vincentric Names Ford Best Value Truck Brand for 2025

Ford’s Maverick Hybrid, F-250, and F-350 earn top spots in Vincentric’s Best Value in America Awards, proving their long-term savings for fleets.

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Work Truck's Weekly Cheat Sheet
Videosby Lauren FletcherFebruary 3, 2025

The Work Truck Fleet Manager’s Weekly Cheat Sheet [Feb. 3, 2025]

This week’s #FleetCheatSheet: Fuel cards unlock savings, top 2025 trucks revealed, upfit finalists announced, EVs hit 10M miles, and resale strategies evolve!

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Videosby Lauren FletcherFebruary 2, 2025

Black History Month & Fleet: Progress in Action | Part 1

History is more than the past — it’s unfolding right now. This Black History Month, we’re shining a spotlight on the Black professionals who are making history in fleet, trucking, and transportation today. Check out Part 1 of our conversation.

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Background image of a driver exiting a truck and headlines that ask, Driver Shortage? and Or A Retention Problem?
Chatty Chassisby Lauren FletcherJanuary 30, 2025

Driver Shortages or Fleet Retention Problems? Let’s Talk Solutions

Is it a driver shortage or a retention problem? Either way, your trucks aren't moving without drivers. Let's talk about real-world solutions to keep your fleet rolling.

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ArticlesCover Storyby Lauren FletcherJanuary 29, 2025

Celebrating Innovation: 2025 Upfit of the Year Finalists

The right upfit can transform a fleet, boosting productivity, safety, and efficiency. Work Truck is proud to reveal the finalists for the 2025 Upfit of the Year Awards, presented by Legend Fleet Solutions!

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2025 Remarketing Work Truck Trends
Articlesby Lauren FletcherJanuary 28, 2025

Driving Higher Returns with Smart Work Truck Remarketing

Discover how fleet managers can optimize work truck remarketing by leveraging market trends, technology, and maintenance strategies to boost resale value and drive better returns.

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Videosby Lauren FletcherJanuary 27, 2025

The Work Truck Fleet Manager’s Weekly Cheat Sheet [Jan. 25, 2025]

Stay informed on the latest trends and news impacting the commercial work truck and van fleet industry as of Jan. 25, 2025.

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Newsby Lauren FletcherJanuary 24, 2025

Ford Pro Software Updates: January 2025 Edition

Ford Pro’s January updates bring new telematics insights, driver tools, and EV transition support to help fleets maximize efficiency and streamline operations.

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Videosby Lauren FletcherJanuary 24, 2025

[Watch] Top 5 Medium-Duty Trucks Named for 2025

Who made the cut for the Top 5 in 2025? We have the details!

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Videosby Lauren FletcherJanuary 24, 2025

Truck Chat: This Month in Fleet News [January 2025]

This month’s fleet news includes ACF rule halted, new CDL regs, LA wildfires, Ford Ranger wins, Mack Trucks turns 125, and Work Truck’s Top 5 Medium-Duty Trucks for 2025.

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