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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Maximize your uptime with Fleet Boost
Newsby Lauren FletcherMarch 21, 2025

DTNA Parts Introduces Fleet Boost for Fleet Maintenance and Operations

DTNA Parts introduces Fleet Boost, a Total Fleet Solution designed to streamline maintenance, optimize costs, and improve efficiency.

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Women in Trucking Index - Gender Diversity Data 2024-2025
Newsby Lauren FletcherMarch 19, 2025

Women In Trucking Index Reveals Progress and Challenges in Gender Diversity

WIT's 2024-25 Index tracks women's roles in trucking, highlighting leadership growth, driver declines, and diversity gaps in key industry positions.

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Truck Chat, Faces of Fleet; Empowering Women in Fleet Safety
Videosby Lauren FletcherMarch 19, 2025

Women Changing the Future of Fleet Safety | Faces of Fleet

Meet Judie Nuskey, a leader in fleet safety and mentorship. Discover how she’s empowering drivers, shaping industry standards, and making a lasting impact.

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Newsby Lauren FletcherMarch 19, 2025

Celebrating Women in Automotive History: Bertha Benz

Bertha provided technical assistance, contributed her ideas, and helped Carl in with jobs like winding wire induction coils for the ignition mechanism.

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Chatty Chassisby Lauren FletcherMarch 19, 2025

Breaking Stereotypes: Where are the Women in Fleet?

Did you know that farmers have a higher percentage of women in the workforce than fleet management? Where are the women in fleet?

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BrightDrop 600 - Vehicles Moving Fleets
Videosby Lauren FletcherMarch 18, 2025

Take a Walk Around the BrightDrop 600

Join us as Doug Lemasters from the General Motors Mobile Service team walks us through the BrightDrop 600 Mobile Service Van, a mobile maintenance solution.

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Newsby Lauren FletcherMarch 17, 2025

GM Leadership Update: Ian Hucker to Lead GM Envolve

General Motors today announced the appointment of Ian Hucker, 55, as the new head of GM Envolve, the company’s fleet business solutions.

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Freightliner Custom Chassis MT50e Vehicles Moving Fleets
Videosby Lauren FletcherMarch 12, 2025

Updates to the Freightliner Custom Chassis MT50e

Explore the latest updates to the Freightliner MT50e, including AC charging, a 164 kWh battery option, and galvanized aluminum frame rails for durability!

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Does This Truck Have Rizz?
Videosby Lauren FletcherMarch 11, 2025

Does This Truck Have 'Rizz'?

Gen Alpha Approved? We’re putting Isuzu to the ultimate test — does its trucks have "rizz" to impress the next generation of fleet pros?

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Articlesby Lauren FletcherMarch 11, 2025

Looking Beyond the Price Tag - Why the Right Upfit Matters

Maximize fleet performance with the right upfit; balancing cost, durability, and customization to reduce downtime and boost efficiency. Invest smart for long-term value.

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