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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherDecember 10, 2013

2014 Ford Fusion Wins Car of the Year

Launched in 2012 at the North American International Auto Show, the current generation 2014 Ford Fusion and Fusion Hybrid have been awarded the 2014 Fleet Car of the Year award for the fourth straight year.

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Chatty Chassisby Lauren FletcherNovember 21, 2013

Technology in Trucks: A Necessity or Simply Distracting?

Which of the many new, technological advances are necessary to help truck fleets stay safer on the road, and what are unnecessary distractions?

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Newsby Lauren FletcherNovember 7, 2013

Nissan Provides Full 2014 Rogue Details

Nissan has launched the second-generation of the Nissan Rogue for the 2014 model-year to members of the media at an event held in late October in Nashville, Tenn.

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Newsby Lauren FletcherOctober 15, 2013

Truck Order-to-Delivery Times Improve in 2013

In terms of trucks, the 2013 Ford F-Series Super Duty, Ford F-Series (F-150/F-250/F-350), and the GMC Sierra reached customers in the least number of days, according to the results of Automotive Fleet’s 14th annual order-to-delivery (OTD) study.

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Chatty Chassisby Lauren FletcherAugust 19, 2013

The Growing Popularity of Cabover Trucks

With the growing popularity of cabover trucks, what are your real-world opinions?

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Articlesby Lauren FletcherJune 3, 2013

Vocational Truck Fleets Use Innovation to Get the Job Done

When envisioning a vocational truck, images of dump trucks, mixers, and garbage trucks come to mind — but, that’s just the tip of the iceberg. Some fleets share how they took vocational trucks to the next level.

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Articlesby Lauren FletcherMay 28, 2013

The 2013 Work Truck Show

Cold and snow didn’t stop more than 10,000 people from attending NTEA’s annual conference.

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ArticlesCover Storyby Lauren FletcherMay 28, 2013

Isuzu N-Series Named 2013 Medium-Duty Truck of the Year

The N-Series from Isuzu Commercial Truck of America (ICTA) was named Work Truck magazine’s 2013 Medium-Duty Truck of the Year at the 2012 NTEA The Work Truck Show, held March 6-8 in Indianapolis.

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Articlesby Lauren FletcherMarch 14, 2013

Working with the Hand You're Dealt: 7 Ways to Seize Control of Fuel Costs

With the current volatility of fuel prices, fleet managers may feel the deck has been stacked against them. Taking charge with smarter purchasing and consumption can guarantee a winning hand.

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ArticlesCover Storyby Lauren FletcherMarch 13, 2013

Ram Adds ProMaster to Commercial Vehicle Lineup

Two roof heights, three wheelbases, and four body lengths provide plenty of options for fleet managers looking for an all-new full-size van.

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