Mike Krzyzewski, one of the most accomplished basketball coaches in history, will inspire Work Truck Week 2025 attendees as keynote speaker at the NTEA Annual Meeting on Thursday, March 6, 2025. Known to fans as Coach K, he is a master motivator who spurs people to succeed beyond their expectations.

Work Truck Week, North America’s largest work truck event, runs March 4–7, 2025, at the Indiana Convention Center in Indianapolis. More Than a Trade Show, it encompasses The Work Truck Show, Green Truck Summit, NTEA Annual Meeting, Ride & Drive, educational program, and more. 

Green Truck Summit is March 4, educational sessions run March 4–6, and Work Truck Show exhibits are open March 5–7. Work Truck Week is produced by NTEA – The Work Truck Association.

For the keynote, Krzyzewski will have an on-stage conversation with Ben Winter, chair of the 2025 NTEA Convention and vice president of business development at Transfer Flow. 

He’ll draw on his experience as coach of the Duke University men’s basketball team and Team USA to talk about how work truck industry professionals can score wins in both their personal and professional lives, mapping out a clear game plan for success, including strategies for building confidence, trust, communication, and teamwork.

“I can’t think of a better way to start the day than being fired up by Coach Mike Krzyzewski,” Winter said. “He has so much to teach us about teamwork, leadership, discipline, and winning. It’s going to be a great keynote presentation.”

All-Time Winningest Men’s Coach in NCAA Division I 

A member of the Naismith Memorial Basketball and National Collegiate Basketball Halls of Fame, Coach K’s record of success on the court is unmatched. He is the all-time winningest coach in NCAA Division I men’s basketball, having led the Duke Blue Devils to 1,202 wins over 47 seasons from 1980 through 2022. 

Along the way, his team also racked up the most NCAA Tournament victories, Final Four appearances, and five NCAA Championships. Krzyzewski also holds records for the most Olympic and World Championship gold medals as head coach.

NTEA said it’s a testament to his coaching ability that Coach K’s program had more NBA Draft selections than any other, including the most number one and first-round selections.

Krzyzewski is a 12-time National Coach of the Year and was named Sports Illustrated Sportsman of the Year in 2011. He has been honored by USA Basketball seven times as the recipient or co-recipient of the USA Basketball National Coach of the Year Award.

Krzyzewski Promotes Leadership & Ethics

Krzyzewski co-founded the Coach K Center on Leadership and Ethics and is a professor of leadership practice at the Fuqua School of Business at Duke. Since 2004, the Coach K Center has directly influenced the leadership development of more than 6,500 MBA students and executives. Krzyzewski is the author of two New York Times bestsellers, including “The Gold Standard: Building a World-Class Team.”

Tickets for the NTEA Annual Meeting, sponsored by Ford Pro, are on sale now. In addition to the keynote address, the Annual Meeting includes updates on NTEA resources and initiatives. Get event details, register and book hotel rooms at worktruckweek.com or contact NTEA (info@ntea.com or 248-489-7090) for more information.