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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Work Truck Exchange Bringing the Fun to Fleet with axe throwing, four men holding hot wheels, and a trivia lunch.
Videosby Lauren FletcherJuly 3, 2025

Work Truck Exchange: Where Fleet Meets Fun (and Results)

WTX is designed to save you time while delivering real value. Forget wandering giant convention halls. We handle the schedule, match you with the right people, and create an experience where your conversations actually count.

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Workers in safety vests and camo pants walking away down a sunlit path, seen from behind.
Articlesby Lauren FletcherJuly 1, 2025

Why Getting Up From Your Desk Might Be the Best Fleet Management Strategy

Tired of leading from behind a screen? Managing by Walking Around (MBWA) helps fleet leaders connect, spot issues early, and lead where the work happens.

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Father lifting daughter outdoors next to CNG road sign and promotional banner for Work Truck’s Truck Chat Weekly Cheat Sheet video with Lauren Fletcher.
Videosby Lauren FletcherJune 30, 2025

Work Truck's Weekly Cheat Sheet [June 30, 2025]

Smarter upfits, CNG’s comeback, a diesel tech breaking barriers, and why diesel prices are a mess — all in 60 seconds. Watch now!

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Fleet updates that matter: upfit ROI, safety wins, leadership lessons, and one legendary fleet story. Watch the June 2025 Truck Chat recap!
Videosby Lauren FletcherJune 30, 2025

This Month in Fleet [June 2025]

We’re talking disaster response, smarter upfits, rising accident costs, and stories that hit home for fleet managers building something great.

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Legends of Fleet interview with Scott Rood, presented by Work Truck and sponsored by Legend Fleet, featuring a portrait of Scott in a gold oval frame.
Sponsoredby Lauren FletcherJune 25, 2025

From Wrenches to Leadership: Scott Rood’s Fleet Story

Fleet pro Scott Rood shares the keys to leading with integrity, mentoring techs, and modernizing public fleet operations in this Legends of Fleet interview.

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Work Truck Insurance Day graphic featuring fleet professionals and vehicle images within bold text overlaying insurance forms, cash, and a calculator background.
Newsby Lauren FletcherJune 25, 2025

National Insurance Day Reminds Fleets to Perform Policy Checkups

National Insurance Day is a great reminder for fleet managers to review policies, cut costs, and manage risk more effectively.

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2025 Ram 1500 Rebel X 4x4 parked near marina with palm trees, featuring Mojave Sand paint, black grille, and off-road tires in a Work Truck video series spotlight.
Videosby Lauren FletcherJune 24, 2025

In the Driver’s Seat – 2025 Ram 1500 Rebel X

Work Truck gets behind the wheel of the 2025 Ram 1500 Rebel X 4x4 to explore its towing power, tech upgrades, and why it’s more than just a tough-looking truck.

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Three illustrated fleet safety memes including a whiteboard joke about Steve, an expectation vs. reality safety talk panel, and a tired driver holding a coffee mug labeled “Hope.”
Chatty Chassisby Lauren FletcherJune 24, 2025

How to Hold the Safety Talk That Doesn’t Suck

Let’s not waste another minute on safety talks that feel like punishment. Let’s build toolbox talks your team might actually enjoy.

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Lauren Fletcher hosts the latest Truck Chat Weekly Cheat Sheet, featuring industry pros and fleet news in 60 seconds, with images of a woman technician and a driver by a red work truck.
Videosby Lauren FletcherJune 23, 2025

Work Truck's Weekly Cheat Sheet [June 23, 2025]

Smarter upfits, diesel trailblazers, CNG comebacks, and quick fleet hits: Get the latest in 60 seconds with Lauren Fletcher’s Truck Chat Weekly Cheat Sheet!

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A dad lifts his child near a truck bed in a desert setting with the DECKED Dad Time Off logo and slogan: “It’s not just PTO, it’s DTO.”
Newsby Lauren FletcherJune 18, 2025

DECKED Launches 'Dad Time Off' to Help Dads Stop Missing Moments

DECKED’s Dad Time Off program covers a day’s wages for 100 dads to spend time with their kids. Nominations are open through June 27.

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