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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Western Star opens entries for the 2026 Star Nation Experience, an all-expenses-paid adventure for truckers and fans, June 5-8 in Bend, Oregon. Enter by May 1.
Newsby Lauren FletcherJanuary 26, 2026

Western Star Opens Entries for 2026 Star Nation Experience in Bend, Oregon

Enter Western Star’s 2026 Star Nation Experience for a chance at an all-expenses-paid VIP trip to Bend, Oregon, June 5-8. Entries close May 1.

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Work Truck graphic showing the Venardos Circus big top tent with the headline “The Fleet Behind the Big Top.”
Videosby Lauren FletcherJanuary 22, 2026

The Secret Behind the Big Top Is Not Magic, It’s Trucks

Fleet managers will relate fast: a touring circus runs on tight turnarounds, surprise repairs, and a “no excuses” schedule.

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Work Truck graphic showing a tablet with a packed vehicle yard and hands using a mobile device, with “Managing the Fleet Yard” text, representing tech-driven yard operations and workflow control in 20
Articlesby Lauren FletcherJanuary 22, 2026

In 2026, Yard Operations Stops Being a ‘Site Thing’ And Becomes a Strategy

Yard operations are leveling up in 2026. Electrification, standardization, yard operating systems, and specialized partners redefine uptime.

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Map graphic showing U.S. traffic congestion data from the 2025 TomTom Traffic Index, highlighting major metro areas with the highest congestion and slowest travel speeds.
Newsby Lauren FletcherJanuary 21, 2026

TomTom Traffic Index 2025 Shows U.S. Congestion Climbing

TomTom’s 2025 Traffic Index shows U.S. congestion rising. LA is most congested, while NYC remains the slowest city for travel speeds.

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Graphic promoting the 2026 Fleet Manager Salary Survey from Work Truck, featuring a wallet with cash and text asking if fleet managers are paid enough.
Videosby Lauren FletcherJanuary 21, 2026

Fleet Salaries Are a Mystery… Let’s Fix That

Fleet managers: Are you paid what you’re worth? Take the confidential Fleet Manager Salary Survey by Feb. 27 to help build real industry pay benchmarks.

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Work Truck image of a fleet leader in a safety vest beside a chalkboard diagram showing fuel, EV charging, and biofuel paths, representing a flexible powertrain playbook for fleet planning in 2026.
Articlesby Lauren FletcherJanuary 21, 2026

The 2026 Powertrain Playbook Is Less About Picking a Winner and More About Building Resilience

EVs keep growing, but fleets are getting strategic. In 2026, energy reliability, targeted adoption, and alternative fuels shape the mix.

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Work Truck Awards with Medium-Duty Top Trucks 2026 on gold background with spotlights.
Newsby Lauren FletcherJanuary 20, 2026

Work Truck Names Top 5 Medium-Duty Trucks for 2026

Fleet managers picked the Top 5 medium-duty trucks for 2026. See who made the cut and what it says about the year ahead.

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Work Truck Awards 2026 graphic highlighting Commercial Van of the Year finalists, recognizing the top commercial vans selected by fleet professionals ahead of Work Truck Week.
Newsby Lauren FletcherJanuary 20, 2026

Work Truck Names Top 5 Commercial Vans for 2026

Work Truck’s Commercial Van of the Year is back, and for 2026, we’re revealing the Top 5. See who made the list before the winner is announced at Work Truck Week.

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Lauren Fletcher hosts a special edition of Truck Chat Weekly Cheat Sheet highlighting finalists for the Work Truck Awards ahead of Work Truck Week.
Videosby Lauren FletcherJanuary 20, 2026

Work Truck Names Award Finalists | Cheat Sheet Special Edition

Work Truck announces finalists for three major awards in a special edition of Truck Chat Weekly Cheat Sheet, with winners revealed at Work Truck Week.

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Graphic announcing Work Truck’s 2026 Upfit Package of the Year Top 3 finalists across truck, van, and SUV categories, sponsored by Legend Fleet.
Newsby Lauren FletcherJanuary 20, 2026

Work Truck Reveals Top 3 Finalists in Truck, Van & SUV Upfit

Here are the Top 3 finalists for Work Truck’s Upfit Package of the Year Awards, sponsored by Legend Fleet. Winner revealed March 11 in Booth #935!

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