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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Ian Hucker of GM Envolve talks with Work Truck on the Work Truck Week show flow.
Videosby Lauren FletcherMarch 19, 2026

How GM Envolve Is Helping Fleets Stay on the Road Longer

At Work Truck Week, we caught up with Ian Hucker from GM Envolve to talk about how fleets are keeping vehicles on the road longer through connected services, telematics, and mobile service solutions.

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Unboxing the Soap Box Derby Car with images of Team Fletcher
Videosby Lauren FletcherMarch 18, 2026

From Scratch to Starting Line | Unboxing My Soap Box Derby Car

The build has officially begun. Team Fletcher just received the official Corporate Soap Box Derby car kit, and we’re unboxing everything that will become our race car. Curious about what, exactly, comes in the Corporate Soap Box Derby kit? Check it out!

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Lauren Fletcher presenting Truck Chat Weekly Cheat Sheet graphic with headlines on rumored Cat truck, winter fleet lessons, and Work Truck Week industry updates.
Videosby Lauren FletcherMarch 18, 2026

Rumor Trucks, Breakdowns and Big Moves at Work Truck Week

A rumored truck goes live, winter breakdown lessons hit hard, and Work Truck Week brings big moves. Catch up on the week in about a minute.

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Work Truck Truck Chat Shades of Fleet Call for Voices for The Technicians Table April episode.
Newsby Lauren FletcherMarch 18, 2026

Call for Voices: Inviting Technicians to Tell Their Stories

April’s theme, The Technicians’ Table, shines a light on the essential work of technicians and maintenance professionals: the heartbeat of fleet. Submit your insights today!

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Dave Sowers stands in front of the just revealed Ram ProMaster City at Work Truck Week 2026.
Videosby Lauren FletcherMarch 18, 2026

Why Ram Revived the ProMaster City to Fill a Major Fleet Gap

At Work Truck Week, we caught up with Dave Sowers of Ram Professional to talk about one of the biggest surprises from the show: the return of the Ram ProMaster City.

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Work Truck graphic reading “Tire Science for Fleets” over a close-up of a spinning car wheel and tire in motion blur on a red vehicle.
ArticlesCover Storyby Lauren FletcherMarch 17, 2026

What Wheels Are Actually Doing at 60 MPH | Fleet Vehicle Science Explained

Tire Science for Fleets: Neil deGrasse Tyson breaks down why the tire contact patch hits 0 mph and what that means for traction and wear.

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Wide view of Work Truck Week 2026 show floor with trucks, booths, and attendees exploring commercial vehicle equipment and fleet technology exhibits.
Chatty Chassisby Lauren FletcherMarch 16, 2026

Work Truck Week 2026 Shows an Industry Focused on Practical Progress

Taken together, these themes show an industry that is not chasing a single technological solution. Instead, it is building a broader toolkit designed to support the diverse and demanding jobs fleets perform every day.

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Ram Professional Unveils the 2027 ProMaster City at Work Truck Week 2026
Videosby Lauren FletcherMarch 14, 2026

Ram ProMaster City Reveal at Work Truck Week 2026

Ram Professional leaders explain why the company is re-entering the small van segment and how the new ProMaster City fills a critical gap for electricians, plumbers, contractors, delivery services, and mobile technicians.

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Work Truck, Truck Chat at the Show, Fleet Lessons from Juan Ibarra
Videosby Lauren FletcherMarch 13, 2026

Juan Ibarra’s Toughest Work Truck Lessons for Fleet Managers

In this interview, Work Truck’s Lauren Fletcher talks with the veteran mechanic and TV personality (Gold Rush, Mine Rescue) about the real-world lessons fleet managers can take from someone who’s worked where reliability isn’t optional.

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Work Truck Week 2026 show floor graphic highlighting Sortimo and its vehicle upfitting solutions for fleet efficiency, customization, and productivity.
Newsby Lauren FletcherMarch 11, 2026

Sortimo Highlights Upfitting Solutions and Fleet Efficiency Focus at Work Truck Week 2026

Sortimo highlighted new upfitting solutions at Work Truck Week 2026, with a focus on fleet efficiency, customization, and faster installation.

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