Work Truck Logo
MenuMENU
SearchSEARCH

Efficiency, Extension, and Ease: Bridgestone's Azuga Joins AWS Marketplace

This announcement marks the first Bridgestone product launch in AWS Marketplace since the company became part of the AWS Partner Network (APN).

September 28, 2023
Efficiency, Extension, and Ease: Bridgestone's Azuga Joins AWS Marketplace

As an APN member, Bridgestone is working with AWS to enhance existing fleet solutions, such as Azuga, and create new, digitally enabled solutions for fleet customers.

2 min to read


Bridgestone Americas announced its Azuga Fleet Management Software is now available for purchase in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that runs on Amazon Web Services (AWS).

Ad Loading...

This announcement marks the first Bridgestone product launch in AWS Marketplace since the company became part of the AWS Partner Network (APN) in an effort to build new solutions, co-market offerings, and reach new customers. 

Ad Loading...

What are Azuga Fleet Management Services? 

Azuga Fleet Management Solutions leverages GPS fleet tracking and dual-facing dashcam solutions to help keep vehicles, assets, and drivers safe. Through AWS Marketplace, fleet customers will be able to find, research, purchase and launch the fleet management software directly from their AWS accounts. Additional benefits include a streamlined billing and deployment process and incentives for buyers to accelerate deals. 

“The addition of Azuga to AWS Marketplace is a significant milestone in our company’s journey to co-create with industry leaders in a way that delivers more end-to-end value to our customers,” said Jeremy Collins, chief executive officer, Azuga, Inc. “With availability in AWS Marketplace, our cutting-edge fleet solutions are now at the fingertips of existing and new customers in an easily accessible, simplified, and sustainable way.” 

As an APN member, Bridgestone is working with AWS to enhance existing fleet solutions, such as Azuga, and create new, digitally enabled solutions for fleet customers. Bridgestone plans to further develop its offerings and provide its fleet customers with a comprehensive selection of services and solutions that proactively assess fleet needs and help reduce vehicle downtime.  

Azuga’s availability in AWS Marketplace aligns with the Bridgestone E8 Commitment, which serves as an axis to drive management while earning the trust of future generations. The Bridgestone E8 Commitment consists of 8 Bridgestone-like values starting with the letter “E.” Offering Azuga in AWS Marketplace aligns with the “Efficiency,” “Extension,” and “Ease” values. 

More Maintenance & Uptime

Split-screen graphic comparing engine hours and mileage, with a glowing 24-hour symbol on the left and a high-mileage vehicle speedometer and odometer on the right.
Remarketing & Lifecycle•September 22, 2026

Building a Better Vehicle Replacement Model

Meter readings still matter, but engine hours, idle time, maintenance trends, and utilization can help fleets spot costly vehicles before the odometer does.

Read More →
A white work van.
Sponsored•September 21, 2026

How JASPER Keeps Fleets Moving and Profitable

Every business decision within fleet management ultimately comes down to financial performance. Investing in dependable replacement powertrain components and responsive support can measurably impact the bottom line.

Read More →
Three Ryder technicians in red shirts hold oversized prize checks after the 2026 Top Tech Championship, with a live band performing on stage behind them.
Maintenance & Uptime•by News/Media Release•September 21, 2026

Ryder Honors 2026 Top Technician at 25th Anniversary Skills Competition

Hosted in Nashville, Ryder’s 25th annual Top Technician Skills Competition honored the best technicians across the U.S. and Canada. Top Tech celebrates technician expertise while promoting growth, recognition, and camaraderie. Here are the winners.

Read More →
Ad Loading...
Jasper Engines & Transmissions graphic featuring a remanufactured GM 6.6L Duramax L5P/L5D engine for Chevrolet Silverado, GMC Sierra, and International CV515 trucks.
Maintenance & Uptime•September 21, 2026

Jasper Offers GM 6.6L Duramax L5P/L5D Complete Format Diesel Engines

Jasper Engines & Transmissions now offers the remanufactured GM Duramax 6.6L L5P/L5D as a complete format engine for several General Motors and International 2017-2023 HD pickup trucks.

Read More →
Composite image showing two men standing beneath an Armor Equipment sign alongside a close-up of metal wrenches and nuts, representing an equipment service or business acquisition.
Maintenance & Uptime•by News/Media Release•September 18, 2026

Armor Equipment Strengthens Minnesota Service Capabilities with Acquisition of Dakota Truck

Armor Equipment has acquired Dakota Truck, a medium- and heavy-duty truck and trailer repair business based in Lakeville, Minnesota. The acquisition adds truck and trailer repair expertise, building on Armor’s expansion into the Upper Midwest.

Read More →
Black SUV positioned inside a UVeye drive-through inspection lane equipped with cameras and scanning hardware at a LaFontaine dealership in Michigan.
Maintenance & Uptime•by Lauren Fletcher•September 17, 2026

LaFontaine Partners With UVeye to Expand AI Vehicle Inspections in Michigan

LaFontaine is expanding UVeye AI vehicle inspections across Michigan, while UVeye tells Work Truck how the technology can support fleet maintenance and heavy-duty vehicle inspections.

Read More →
Ad Loading...
CMC Tire commercial service truck parked outside an Arizona tire service facility at sunset.
Maintenance & Uptime•by Lauren Fletcher•September 16, 2026

Les Schwab Expands Commercial Tire Footprint Into Arizona

Les Schwab Tires has expanded into Arizona with two commercial tire locations in Phoenix and Tucson, strengthening its fleet service footprint in the Southwest.

Read More →
Volvo semi-truck with a white box trailer parked beneath highway overpasses, viewed from a loading area with a silhouetted person in the foreground.
Technology & AI•by News/Media Release•September 15, 2026

Volvo Trucks’ 'Lock and Leave' Software Updates Go Live Across North America

Unattended over-the-air software updates are now available in Volvo trucks across the U.S. and Canada. The new capability lets trucks stay current with the latest software without interrupting operations or requiring a dealership visit.

Read More →
A technician kneels beside a truck wheel holding a wrench, with bold overlaid text reading, “Technician Appreciation What About the Other 51 Weeks?”
Maintenance & Uptime•by Lauren Fletcher•September 15, 2026

Why Technician Appreciation Can’t Be a Once-a-Year Thought

For fleets trying to keep skilled technicians, recognition cannot begin and end with Technician Appreciation Week. Learn what year-round appreciation really looks like and why the everyday technician experience matters just as much as pay when fleets are trying to keep good people.

Read More →
Ad Loading...
Driver uses a smartphone in the foreground while a fleet professional inspects the tires of a commercial truck.
Technology & AI•by Lauren Fletcher•September 8, 2026

How Faster Driver Reporting Can Keep Small Truck Problems Small

When minor damage, warning lights, or equipment issues are reported late, small problems can quickly become bigger maintenance headaches. Conversational AI can help shorten the path from what a driver notices in the field to the person who can act on it.

Read More →