Work Truck Logo
MenuMENU
SearchSEARCH

What's Goodyear's New Subscription-Based Tires-as-a-Service Program?

The subscription-based solution combines Goodyear's premium tires, predictive insights, and industry-leading service footprint to offer end-to-end tire service for its customers.

June 24, 2024
Goodyear tires on a truck trailer

Recent pilots have shown the tires-as-a-service solution helped reduce total cost of ownership, contributing to a nearly 80% reduction in emergency vehicle breakdown events.

Photo: Goodyear

2 min to read


The Goodyear Tire & Rubber Company introduced an innovative tires-as-a-service offering, designed to provide worry-free tire management for commercial and last-mile delivery fleets in the U.S. and Europe. The subscription-based solution combines Goodyear's premium tires, predictive insights, and industry-leading service footprint to offer end-to-end tire service for its customers.

The aim is to enhance operational efficiency, reduce downtime, and ultimately improve the total cost of ownership for fleet operators.

Ad Loading...

By leveraging Goodyear's Total Mobility program, the tires-as-a-service offering aims to streamline tire management, leading to a reduction in emergency breakdown events and improved vehicle uptime. Through outsourced tire management, fleet operators can benefit from reduced vehicle breakdowns, decreased fuel consumption, and other operational efficiencies, thereby contributing to overall cost savings.

In recent pilot programs, the tires-as-a-service solution has demonstrated tangible benefits for fleet operators. For a last-mile delivery fleet in the U.S., it resulted in a significant 80% reduction in emergency breakdown events and a complete elimination of customer-owned tire inventory, leading to streamlined operations and reduced maintenance costs.

Similarly, a commercial fleet in Europe experienced a nearly 50% reduction in emergency breakdown events and achieved up to a 4% reduction in fuel consumption compared to the previous year, showcasing the impactful benefits of Goodyear's new subscription-based offering.

Key features of the pay-per-mileage subscription include:

  • Premium Goodyear tires equipped with tire intelligence technology to generate proactive insights

  • Continuous, 24/7 tire monitoring and data collection from every tire

  • Proactive alert management and service coordination

  • Halo Tire Inflator, a self-powered automatic tire inflation system installed on applicable wheel ends (through an exclusive agreement with Aperia Technologies)

  • Access to Goodyear’s service network to dispatch technicians whenever needed

Ad Loading...

“Goodyear’s tires-as-a-service offering is an evolution of our Total Mobility offering, providing a new solution for customers who require end-to-end tire management. It extends Goodyear products, services and solutions by providing one comprehensive, worry-free subscription,” said Gregory Boucharlat, vice president, Goodyear Tires-as-a-Service. “We have already demonstrated that leveraging this solution can help fleet managers realize untapped value, and we look forward to expanding it to new customers.”

More Maintenance

Screenshot of the PartsASIST online parts marketplace showing brake drum search results for Horizon Truck Centers. The interface includes product listings, pricing, filters, shopping cart options, and navigation menus for fleet and company management.
MaintenanceMay 12, 2026

Mack Trucks Unveils Redesigned PartsASIST Platform with Enhanced User Experience

Mack Trucks has redesigned its online parts-ordering platform, PartsASIST. The updated website features a modernized user interface and new tools designed to simplify the parts-purchasing experience for customers and dealers.

Read More →
Work Truck graphic asking fleet professionals to share their insight through a survey about what makes trucks reliable for fleets
Maintenanceby Lauren FletcherMay 11, 2026

What REALLY Makes a Truck Reliable? We Want Your Input!

Work Truck is gathering real-world fleet insight on truck reliability. Share your experience and help shape upcoming editorial coverage.

Read More →
Podcast cover graphic with Work Truck and TruckChat logos, bold text reading “Heavy-Duty Power. Medium-Duty Package.” and a red Cummins X10 engine.
MaintenanceMay 9, 2026

Cummins X10 Brings Big Power in a Smaller Package

Cummins X10 brings heavy-duty power to a medium-duty package. Hear what fleets need to know on this TruckChat podcast episode.

Read More →
Ad Loading...
Promotional graphic showing Wagner ES brake pads, premium rotors, ES rotors and brake bolt kits for commercial vans and heavy-duty work truck applications.
Maintenanceby StaffMay 7, 2026

DRiV Expands Wagner Braking Lineup with New Solutions for Work Trucks and Commercial Vans

DRiV expands Wagner braking products with new pads, rotors, and hardware designed for commercial vans, heavy-duty pickups, and vocational fleets.

Read More →
Two white box electrical items with a logo for Vanair.
MaintenanceMay 1, 2026

Vanair Introduces EPEQ IM HVAC System Designed to Extend Fleet Asset Life & Reduce TCO

Vanair’s new EPEQ IM HVAC system offers automatic idle management with factory HVAC integration and eliminates engine wear from unnecessary idling.

Read More →
Shades of Fleet Technicians Voices What the Job is Really Like from Truck Chat with Lauren Fletcher blue background with mechanic
Maintenanceby Lauren FletcherApril 30, 2026

What It’s Really Like to Be a Technician | Shades of Fleet

Real technicians share what the job actually looks like, from tough days to evolving technology and the problem-solving behind fleet operations.

Read More →
Ad Loading...
Square promotional graphic for TruckChat’s Shades of Fleet: The Technicians Table featuring two diverse technicians working together on an engine in a repair shop with bold text reading “Technicians = Problem Solvers” and “The Job Is More Than You Think.”
MaintenanceApril 30, 2026

What It's Really Like to Be a Technician

This conversation is about the reality of the work as a technician in fleet. The pressure, the problem-solving, the pride, and the people behind it.

Read More →
Two post auto lift displayed against a blue background with logo for BendPak and small headline APEX by BendPak AL10C Two-Post Lift.
MaintenanceApril 22, 2026

The APEX by BendPak AL10C Two-Post Lift Offers Affordability & 10,000-Pound Lifting Capacity

The APEX by BendPak AL10C Two-Post Lift is the company’s lowest-priced 10,000-pound two-post lift, but it still has full features, including automatic safety locks and flexible arm positioning.

Read More →
Photo of tractor trailer traveling down the road toward the camera.
Maintenanceby Wayne ParhamApril 21, 2026

ServiceUp Expands Repair & Maintenance to Class 4–8 Vehicles

ServiceUp has expanded to support Class 4-8 vehicles, providing repair and maintenance workflows across light-, medium-, and heavy-duty assets within a single system.

Read More →
Ad Loading...
Blue background image of socket set and tools with headline across the top Survey Results: and large yellow headline 57% of Shops Understaffed.
Maintenanceby News/Media ReleaseApril 20, 2026

Survey Results: 57% of Shops Understaffed

The sixth edition of Fullbay’s State of Heavy-Duty Repair survey found that 57% percent of heavy-duty repair shops are understaffed.

Read More →