JLG Industries has launched a new full-service retail lending program through JLG Financial. The program offers 100% financing, a quick application process, and flexible payment plans, and will be offered to customers in the United States.

The new program supports rental houses with financing the sale of new or used equipment—any make or model—including both reconditioned and certified equipment to their end users, and it allows borrowers to choose from several flexible financing options to meet any need.

“This service offers end users an extraordinary level of financial flexibility, giving them more options to design the solutions they need with affordable terms that meet their unique business requirements and objectives,” said Matthew Coldsmith, JLG director of finance. “All of this helps ease the process for our rental customers when they are selling equipment.”

Customers applying for financing through JLG Financial can submit applications for approval and get credit decisions in less than two hours. The process is simple and fast and can be managed through a text message, e-mail, or phone call.

The retail financing program is powered by LEAF Commercial Capital, Inc., a U.S. equipment financing company and subsidiary of People’s United Bank, N.A.