Hunter Engineering Partners with RockED to Strengthen Service Advisor Training
Hunter Engineering is working with RockED to deliver targeted microlearning that helps service advisors strengthen customer communication and support a more consistent vehicle service experience.

A new training program will be available for enrollment through Hunter University for customers, technicians, instructors, and students, and delivered through RockED’s mobile learning platform.
Credit: Hunter Engineering
Hunter Engineering has partnered with the people development platform RockED to deliver targeted microlearning that helps service advisors strengthen customer communication and support a more consistent vehicle service experience.
The training program will be available for enrollment through Hunter University, Hunter’s global learning platform for customers, technicians, instructors, and students, and delivered through RockED’s mobile learning platform.
As vehicle technologies continue to advance and customer expectations evolve, the ability to clearly explain vehicle inspection results has become increasingly important. Service advisors play a key role in translating technical findings into information customers can understand, helping customers make confident repair and maintenance decisions.
“This partnership aligns with our mission to elevate the automotive service experience through accessible, impactful education,” said Matthias Stoever, CEO at RockED. “By pairing our microlearning expertise with Hunter’s industry-leading equipment, we’re helping service teams turn advanced technology into clearer conversations and better outcomes for customers.”
Through the partnership, RockED will deliver short, practical training content that complements Hunter’s automotive service equipment solutions, with a focus on presenting inspection results, communicating with service advisors, and customer-centered service interactions.
“We’re proud to be partnering with RockED; such a well-established learning platform in the dealership environment,” said Tom Settle, Hunter senior manager of Learning and Development. “To be able to offer service advisor training of this caliber through Hunter University is amazing.”
Hunter said that by combining RockED’s expertise in automotive education with its service equipment solutions, service teams can improve communication, build customer trust, and deliver a stronger service experience.
More Maintenance

Linxup Expands Partnership with Fleetio to Bring Full Maintenance Management to Mid-Market Fleets
A new reseller partnership expands access to Linxup’s real-time GPS and telematics data with Fleetio’s leading fleet maintenance platform.
Read More →
Michelin Connected Fleet Expands Trailer Premium Solution
Michelin Connected Fleet’s Trailer Premium, designed for Class 7 and 8 fleet operators, detects metrics that affect tire longevity and alerts fleet managers to situations requiring tire inspection and/or preventive maintenance.
Read More →
Jasper Offers Remanufactured Chrysler 3.6L Pentastar Gen II Engine
The Jasper Engine & Transmission remanufactured Chrysler 3.6L Pentastar Gen II engine is now available and is covered by a nationwide, transferable, parts and labor warranty of up to 3 Years/100,000 miles.
Read More →
Questar Analysis Finds Aftertreatment Degradation Can Cost Fleets Up to $30 Per Vehicle Per Day in Excess Fuel
Questar analysis found degraded DPF and SCR systems can waste up to $30 in fuel per vehicle daily, creating significant avoidable fleet operating costs.
Read More →
ARI-hetra Launches 9,000-Pound Capacity Wireless Mobile Column Lift
ARI-hetra said its new lift is the industry's first 9,000-pound-capacity mobile column lift, delivering 36,000 pounds of total lifting capacity, ALI-certified safety, and reliable ball-screw performance for dealerships and medium-duty fleets.
Read More →
Where Are All the Women Technicians? Closing the Gap with Support and Career Pathways
Women make up just 4% of diesel tech roles. Here’s how trucking can attract, support, and retain more women in the shop.
Read More →
What REALLY Makes a Truck Reliable? We Want Your Input!
Work Truck is gathering real-world fleet insight on truck reliability. Share your experience and help shape upcoming editorial coverage.
Read More →
Hands-on Program at Yokohama’s Mississippi Truck Tire Plant Helps Employees Build Skills
Yokohama Tire Manufacturing Mississippi’s Maintenance Apprenticeship Program, in partnership with East Mississippi Community College, combines classroom instruction with on-site experience as employees pursue an associate degree.
Read More →Are You Tracking Your Fleet's True Total Cost of Ownership?
Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.
Read More →
The Power of Inspection Lighting in Modern Fleet Maintenance
Technicians tackle varied tasks every day, but as problem-solvers, they need good illumination during inspections, repairs, and maintenance. So, what makes a good technician inspection light?
Read More →
