General Motors reported that it was America’s #1 automaker in U.S. sales for the second quarter amid strong ongoing demand for pickup trucks and SUVs.

GM sales in the second quarter totaled 714,896 vehicles, down 4.2%, which reflected the smaller EV market, discontinued vehicles, and some inventory constraints.

“Our business is performing well, and customer demand is resilient, especially for our trucks and SUVs. The depth, breadth and appeal of our vehicle portfolio allow us to lead the market in sales, while maintaining discipline on inventory, pricing and incentives to deliver strong margins,” said Duncan Aldred, GM president of North America.

GM led in full-size pickup and large SUV sales, remained the #2 EV seller in the U.S., and continued offering six budget-friendly Chevrolet and Buick models with starting MSRPs of about $30,000 or less.

Other highlights include:

• GMC recorded its best-ever Sierra sales for the second quarter and best-ever Canyon sales for the first half.
• Chevrolet’s SUV lineup had its best second-quarter sales ever, led by growth for Trailblazer, up 28%, and Traverse, up 20%. Corvette also had a strong second quarter with sales up 24%.
• Buick’s Envista had its best quarter ever while Enclave reported its best quarter since 2021.
• Cadillac delivered its best-ever second quarter of EV sales, driven by OPTIQ and VISTIQ. V-Series also had its best quarter and best first half ever.
• GM led the industry in fleet sales for both the second quarter and the first half, driven by strong truck demand from commercial customers.

GM Grows Fleet Sales

GM reported fleet sales increased 16% in the second quarter, driven by strong truck demand from commercial and government customers. The company also grew OnStar Fleet subscriptions by 31%, reaching 2.3 million subscribers.

Fleet sales also were strong for GM across the first half of 2026. The company reported its best total fleet sales since 2019, a 12% improvement. The first two quarters also produced the Best midsize SUV sales to fleet customers since 2006 and the best-ever full-size pickup sales to fleet customers.

Full-Size Pickup Truck Sales Leader

GM said it led sales in the full-size pickup segment, taking 42% market share, for the calendar year to date.

GM reported it is on track to lead the industry in full-size pickup trucks for the seventh straight year.

The company also said light-duty pickup sales were up 4% in the second quarter, and

GM Posts Best-Ever Sierra Sales

The second quarter of 2026 produced the best-ever retail share for Sierra, and Terrain sales increased 23%. GMC also swept U.S. News & World Report's "Best Adventure Vehicles"

First-half performance was also strong, including:

• Best-ever Sierra LD sales
• Best-ever Sierra total segment share
• Best-ever Canyon sales, up 22%
• Terrain sales up 29%