Work Truck Logo
MenuMENU
SearchSEARCH

Ford Fleet Sales Rise in April

DEARBORN, MI – Ford numbers for the month of April showed strong growth in sales of commercial vehicles to fleet customers.

by Staff
May 3, 2011
2 min to read


DEARBORN, MI – Ford numbers for the month of April showed strong growth in sales of commercial vehicles to fleet customers. Fleet sales were up 31 percent (commercial was up 33 percent, government grew 10 percent, and daily rental increased 39 percent) during the month. Year-to-date, total sales were 686,498, up 16 percent. Fleet sales were up 14 percent (commercial was up 33 percent, government grew 11 percent, and daily rental increased 2 percent).

Ad Loading...

Specific examples of fleet vehicles sold include the automaker’s F-Series trucks. Sales totaled 45,435 units, up 11 percent compared with a year ago. 

Ad Loading...

In January, Ford launched the 2011 F-150 with four new powertrains including two V-6s – a 3.7L and a 3.5L EcoBoost. In April, V-6-equipped F-150s accounted for 50 percent of all 2011 F-150 retail sales, up from 40 percent in March. The EcoBoost engine accounts for almost 75 percent of the V-6 rate, Ford stated. Ford’s commercial vehicles also posted year-to-year increases. Econoline sales totaled 11,611 (up 14 percent) and Transit Connect sales were 2,668 (up 20 percent).

Ford’s retail sales also posted solid gains, with April sales increasing 16 percent versus a year ago and year-to-date sales up 16 percent, totaling 686,498 vehicles. Ford said retail sales of its new Fiesta, for the second month in a row, exceeded 9,000 units. Sales of the new 2012 Focus totaled 17,265 at retail, up 22 percent versus a year ago. Sales of the Fusion set a new April record at retail, with sales of 21,189, up 12 percent versus a year ago.

Originally posted on Automotive Fleet

More Small Fleet

Safe Driving on Halloween over spooky fall road
Safety & Compliance•by Staff•October 25, 2026

Tips for Driving Safely on Halloween Night

This video features a reminder from the Connecticut Department of Transportation (DOT) and the Connecticut Police Chiefs Association, urging drivers to prioritize safety this Halloween.

Read More →
Safety & Compliance•by Staff•October 12, 2026

Simple Tire Checks That Help Keep Your Business Fleet Moving

A survey found that nearly one in every 10 passenger vehicles has at least one bald tire. What's more, 27% -- more than one in four -- of vehicles are driven with one or more severely under-inflated tires.

Read More →
Cover of the "Top 50 Green Fleets" report presented by Automotive Fleet and Inspiration Fleet, featuring an aerial nighttime photo of a lit highway interchange with looping ramps.
Sustainability•July 16, 2026

The Top 50 Green Fleets

The List Is in: The Top 50 Green Fleets

Read More →
Ad Loading...
 Drivers in a safety meeting at Wheelz Up
Safety & Compliance•by Amy Hercher•July 14, 2026

Developing Budget-Friendly Driver Safety Programs

From driver training and safety meetings to one-on-one coaching and incentive programs, several small fleets share how they have developed a safety culture with their drivers using low- to no-cost resources.

Read More →
Sponsored•March 9, 2026

Boosting Last-Mile Fleet Uptime, Safety, and Value with AI Vehicle Inspections

AI-powered inspections are transforming last-mile fleets by replacing manual checks with highly accurate automated scans that detect defects in seconds. By giving fleet operations visibility into the daily condition of their vehicles, you can identify trends over the vehicle’s lifecycle that enable improved procurement decisions, route management, driver training and accountability.

Read More →
Safety & Compliance•February 4, 2026

Five Ways Seat Belts Help Prevent Injuries

There are five ways seat belts protect occupants from injuries, according to the Tennessee Department of Safety and Homeland Security.

Read More →
Ad Loading...
Sponsored•January 19, 2026

Basic Tracking vs Next Generation Fleet Technology

Fleet software is getting more sophisticated and effective than ever, tying big data models together to transform maintenance, safety, and the value of your existing tech stack. Fleet technology upgrades are undoubtedly an investment, but updated technology can offer a much higher return. Read how upgrading your fleet technology can increase the return on your investment.

Read More →
Sponsored•January 14, 2026

It’s here: The 2026 Fleet Technology Trends Report

What does AI mean for fleets? Get the answer — and learn other top tech trends.

Read More →
Wreaths Across America graphic highlighting the role of small fleets in delivering wreaths to honor veterans, featuring wreath icons and the American flag.
Vocational Fleets•by Lauren Fletcher•December 8, 2025

Small Fleets, Big Impact: How Independent Drivers Power Wreaths Across America

Check out how small fleets and independent drivers power Wreaths Across America each December and why their impact matters more than ever.

Read More →
Ad Loading...
A stressed person covers their face, illustrating that 65% of small fleet managers handle all operations alone, according to a Vehicle Management Systems (VMS) survey.
Small Fleet•by Staff•November 12, 2025

VMS Survey Finds 65% of Small Fleet Managers Run Operations Alone

A new VMS survey shows small fleet managers are stretched thin, with most handling operations solo and eager to adopt digital tools for relief.

Read More →