DALLAS – To celebrate another year of its longstanding ties to King Ranch, a Texas institution, Ford debuted the 2013 F-150 King Ranch Sept. 27 at the 2012 State Fair of Texas.

“While others are just starting to understand the appeal of Texas innovation and luxury, we’re proud to have worked with our longtime partners at King Ranch who helped define both,” said Ford General Marketing Manager Dave Mondragon. “The latest F-150 King Ranch extends this honor and tradition.”

Outside, the latest F-150 King Ranch features a bold new three-bar grille and available new 20-inch machined aluminum wheels. There’s also an available monotone paint option and customers can add a special King Ranch chrome package for additional luxury cues.

Inside, the seats are wrapped in rich, timeless Chaparral leather. An all-new black interior environment is available (in addition to traditional Adobe), plus smart technology like standard MyFord Touch optimized for truck owners, standard ambient interior lighting, and available class-exclusive HID headlamps.

The 2013 Ford F-150 King Ranch is available with a choice of 5.0L V-8 or the advanced, segment-exclusive 3.5L EcoBoost engine, which provides the power of an eight-cylinder engine and the fuel efficiency of a six-cylinder while achieving a best-in-class 11,300 lbs. of trailer towing capability, according to Ford.

Both engines are mated to a fuel-saving electronic six-speed automatic transmission with tow/haul mode and SelectShift capability.

“King Ranch is built on the heritage, hard work, and innovation of seven generations of King family descendants and employees, just like what Ford has built into its F-Series pickup trucks,” said King Ranch Chairman Jamey Clement. “It’s why we trust Ford as a genuine partner and why we depend on a fleet of 260 Ford trucks to get the job done every day at King Ranch.”

King Ranch covers more than 1,300 square miles of Texas land, making it one of the largest ranches in the world.

In 2000, Ford Motor Company and King Ranch teamed to introduce the 2001 King Ranch F-150 SuperCrew, then the most upscale model in the Ford F-150 lineup and also the industry’s first under-8,500-lb. GVW full-size pickup truck with four full-size doors and a full rear passenger compartment. 

The 2013 F-150 King Ranch is one of 10 updated models in the F-Series lineup that includes changes to XL, XLT, Lariat, Platinum, SVT Raptor, and the introduction of the all-new F-150 Limited.

Significant features include available Hill Descent Control, segment-first HID headlamps that are brighter and whiter than traditional headlamps, and segment-exclusive power-folding and telescoping trailer tow mirrors, according to Ford.

Available MyFord Touch, powered by SYNC, is optimized for truck owners with specialized buttons they can operate while wearing gloves, and a larger screen for improved readability.