Related: All-New Ford F-150 Features Hybrid Power, New Workplace Tech
Ford Creates Driveaway Dealership for F-150
Ford created the Driveway Dealership, an augmented reality experience that allows you to get up close and personal with the all-new 2021 Ford F-150..
August 13, 2020
Now you can place the all-new F-150 in a driveway, workplace, backyard or wherever they happen to be holding your phone.
Photo: Ford Motor Co.
1 min to read
COVID-19 has caused sweeping changes across the country and many events, like those that would allow folks the opportunity to explore the all-new Ford F-150 in person, have been canceled. As a result, Ford created the Driveway Dealership, an augmented reality experience that allows you to get up close and personal with the all-new 2021 Ford F-150.
Now you can place the all-new F-150 in a driveway, workplace, backyard or wherever they happen to be holding your phone.
Users will also be able to explore the all-new interior with a 360-degree photorealistic experience. The next best thing to going to the dealership, according to the manufacturer, this virtual journey will help consumers learn about the latest features and experience the reimagined interior.
Curious about updates and the all-new Ford F-150 Lightning? Check out this walkaround:
The 2021 Ford F-150 is highlighted by an all-new 3.5L PowerBoost full hybrid V-6 powertrain, which is targeting an EPA-estimated range of approximately 700 miles on a single tank of gas, and will deliver at least 12,000 pounds of available maximum towing, Ford revealed.
The new powertrain will be available on every trim level.
More Vehicle Research
Rivian Layoffs Will Not Impact Production Workers, R2 Has Launched
Rivian announces layoffs, but production is not expected to be impacted as the electric vehicle manufacturer starts R2 SUV deliveries to customers. The company’s 2026 first-quarter net profit was down $87 million from the same quarter in 2025.
Read More →
Chevrolet Reveals Fleet-Focused 2027 Silverado 1500 With New V8 Engines and Updated Technology
The 2027 Chevrolet Silverado 1500 adds new V8 engines, updated technology, and a redesigned Work Truck model aimed at commercial and fleet customers.
Read More →
Clinton Aluminum Finds Success with Mack MD7, Plans All-Mack Fleet
After finding success with 17 Mack MD7 medium-duty leased trucks, Clinton Aluminum has now decided to convert its 34-vehicle fleet to an all-Mack fleet. Here is why.
Read More →
Toyota Alabama Celebrates 25 Years of Producing Tundra and Tacoma Powertrains
Toyota Alabama celebrates 25 years of producing Tundra and Tacoma powertrain components, surpassing 11 million engines built in Huntsville.
Read More →
Heavy-Duty Performance: Ram 2500 Walkthrough
The Ram Heavy Duty lineup is designed to support a wide range of fleet, utility, construction, and vocational applications while providing the technology operators expect from a modern truck. This walkaround video will explain the Ram 2500’s features and capabilities.
Read More →
All-New Mack Granite Cab Designed from Driver Input
Mack Trucks’ all-new Mack Granite will be available later in 2026 and features a driver-centric interior that was developed with input from more than 30 professional drivers through an unbiased clinic at Virginia Tech.
Read More →
Nissan Frontier Sport Edition: Off-Road Ready with Upgrades Available
Nissan’s 2027 Frontier Sport Edition gives customers off-road features, including all-terrain tires, an aluminum skid plate, fog lamps, and front accent lighting. Like every Frontier, it comes standard with Nissan's 3.8-liter V6.
Read More →
Hand-Painted Mack LR Models Unveiled During Trucks of Art Program in New York City
The New York City Department of Sanitation, in collaboration with its nonprofit partner the Sanitation Foundation, unveiled five new hand-painted Mack LR refuse vehicles during New York City’s Trucks of Art program.
Read More →
Ford Pro Extends 5-Year/100,000-Mile Limited Powertrain Warranty to Ranger, Maverick and E-Transit
Ford Pro expands its 5-year/100,000-mile Limited Powertrain Warranty to the 2027 Ranger and E-Transit for eligible fleet buyers.
Read More →
Sponsored•May 29, 2026
Are You Tracking Your Fleet's True Total Cost of Ownership?
Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.
Read More →