Related News: Fleet Sales Drop in July, Remain Below 2019 Level
Fleet Sales Fall Slightly While Rental Car Sales Come Back
August figures show sales into rental increased 118% year over year in August and are up 7% compared to the same time period last year.

Fleet Unit Sales – August 2021 Versus August 2020
Graphic: Cox Automotive
In August, 112,069 total fleet units were sold, a 3% month-over-month decrease compared to 115,976 in July and an 11% increase from August 2020 which recorded 101,159 units, Cox Automotive reported Sept. 3 in a news release.
This brings the 2021 year-to-date total combined large rental, commercial, and government purchases of new vehicles to 1.2 million units, a 6% increase from this time in 2020 when 1.1 million units were sold and a 41% decrease from the same time in 2019 when two million units were sold.
Sales into large rental, commercial, and government buyers were up 11% year-over-year in August. Sales into rental increased 118% year over year in August and are up 7% compared to the same time period last year. Commercial sales are down 44% year-over-year and are up 17% in 2021. Including an estimate for fleet deliveries into the dealer and manufacturer channel, Cox estimates the remaining retail sales were down 19% year-over-year in August, leading to an estimated retail SAAR of 11.5 million, which was down from 13 million last August and down from August 2019’s 13.8 million rate.
Total new-vehicle sales in August were down 17% year over year with one less selling day compared to last year. Month over month, August new-vehicle sales were down 15%. The August seasonally adjusted annual rate (SAAR) was 13.1 million, which was the lowest sales pace in 15 months and down 14% from last year’s 15.2 million and 23% lower than August 2019’s 17.1 million rate.
Looking at automakers, year-over-year changes in fleet sales differed by manufacturer, ranging from a decline of 20% to an increase of 107%. Toyota saw the largest growth last month with more than 15,000 sales with General Motors seeing a 20% decrease compared to August 2020.
Originally posted on Vehicle Remarketing
More Small Fleet

Why Fleet Managers Are Replacing Departmental Vehicles with Shared Motor Pools
Departmentally assigned vehicles often create hidden costs through underutilization, poor visibility, and increased administrative burden. This white paper explores how shared motor pool strategies help fleets reduce costs, improve accountability, and optimize vehicle utilization.
Read More →
Boosting Last-Mile Fleet Uptime, Safety, and Value with AI Vehicle Inspections
AI-powered inspections are transforming last-mile fleets by replacing manual checks with highly accurate automated scans that detect defects in seconds. By giving fleet operations visibility into the daily condition of their vehicles, you can identify trends over the vehicle’s lifecycle that enable improved procurement decisions, route management, driver training and accountability.
Read More →
Five Ways Seat Belts Help Prevent Injuries
There are five ways seat belts protect occupants from injuries, according to the Tennessee Department of Safety and Homeland Security.
Read More →
It’s here: The 2026 Fleet Technology Trends Report
What does AI mean for fleets? Get the answer — and learn other top tech trends.
Read More →
Small Fleets, Big Impact: How Independent Drivers Power Wreaths Across America
Check out how small fleets and independent drivers power Wreaths Across America each December and why their impact matters more than ever.
Read More →
VMS Survey Finds 65% of Small Fleet Managers Run Operations Alone
A new VMS survey shows small fleet managers are stretched thin, with most handling operations solo and eager to adopt digital tools for relief.
Read More →
Tips for Driving Safely on Halloween Night
This video features a reminder from the Connecticut Department of Transportation (DOT) and the Connecticut Police Chiefs Association, urging drivers to prioritize safety this Halloween.
Read More →
AI, Access, and Uptime: VMS’s Next Chapter with David Prusinski
VMS’s new Co-CEO, David Prusinski, shares how an AI-first approach will give small fleets and repair shops the tools to compete like big players.
Read More →
Fleet Managers Share Winter Prep Tips: It's Never Too Early!
Three fleets share best practices to prep vehicles for winter and prevent downtime when the cold sets in.
Read More →
Hot Weather Driving Tips for Fleet Drivers
As we head into another potentially extreme summer season, the risks for fleet drivers remain high, from engine strain and tire blowouts to unpredictable traffic patterns. An expert shares advice on how fleet drivers can boost their safety during the steamy summer months.
Read More →
