Work Truck Logo
MenuMENU
SearchSEARCH

Finnish Green Concept Vehicle to Be Unveiled at Geneva Motor Show

The Biofore concept car, a joint production by UPM and Helsinki Metropolia University of Applied Sciences, is to premiere at the 84th Geneva International Motor Show, March 6-16, 2014.

by Staff
December 30, 2013
Finnish Green Concept Vehicle to Be Unveiled at Geneva Motor Show

The Biofore team will unveil its sustainable concept vehicle at the Geneva International Motor Show in March.

2 min to read


The Biofore team will unveil its sustainable concept vehicle at the Geneva International Motor Show in March.

The Biofore concept car, a joint production by UPM and Helsinki Metropolia University of Applied Sciences, is to premiere at the 84th Geneva International Motor Show, March 6-16, 2014. The concept car is designed to be a futuristic, street-legal vehicle which demonstrates the use of renewable biomaterials in the automotive industry.   

Various parts of the concept car will be made from UPM’s biobased materials – the UPM Formi biocomposite and UPM Grada thermoformable wood material. These materials will significantly improve the overall environmental performance of the car, without compromising quality or safety. The concept car will also be fuelled by UPM BioVerno wood-based renewable diesel. UPM Raflatac label materials will be used to mark spare parts as well as in the interior and exterior design of the car.

Ad Loading...

Exhibiting at a world-class industry event will draw international attention to the concept car, the students and other partners involved in the building process. “From the very beginning we have aimed to showcase the car in Geneva. In fact, we have phased the project accordingly. The car has recently been painted and we are proceeding well with the interior,” stated Pekka Hautala, Technology Manager from Metropolia.

“Sustainable innovations, close cooperation with future professionals and renewing with courage, have made the concept car a fine manifestation of our Biofore thinking. We are delighted that the highlight of this cooperation will take place at one of the automotive industry’s most esteemed events,” says Elisa Nilsson, Vice President of brand and communications at UPM.     

In addition to UPM and Metropolia University of Applied Sciences, several other partner companies and the Finnish Funding Agency for Technology and Innovation are involved in the Biofore concept car project.

Originally posted on Automotive Fleet

More Small Fleet

SponsoredMarch 9, 2026

Boosting Last-Mile Fleet Uptime, Safety, and Value with AI Vehicle Inspections

AI-powered inspections are transforming last-mile fleets by replacing manual checks with highly accurate automated scans that detect defects in seconds. By giving fleet operations visibility into the daily condition of their vehicles, you can identify trends over the vehicle’s lifecycle that enable improved procurement decisions, route management, driver training and accountability.

Read More →
SponsoredMarch 1, 2026

How One Fleet Cut Motor Pool Costs by $45K With Smarter Key Control and Automation

Still managing your motor pool with spreadsheets and manual approvals? Loyola University replaced outdated processes with automated fleet management, eliminating overtime and saving up to $50,000 annually. See how they did it.

Read More →
SponsoredMarch 1, 2026

Artificial Intelligence in Field Service: North America

48% of field service leaders are investing in AI to manage customer communication and self-service. Get the latest on how fleets are using AI and thinking about the future.

Read More →
Ad Loading...
SafetyFebruary 4, 2026

Five Ways Seat Belts Help Prevent Injuries

There are five ways seat belts protect occupants from injuries, according to the Tennessee Department of Safety and Homeland Security.

Read More →
SponsoredJanuary 14, 2026

It’s here: The 2026 Fleet Technology Trends Report

What does AI mean for fleets? Get the answer — and learn other top tech trends.

Read More →
Wreaths Across America graphic highlighting the role of small fleets in delivering wreaths to honor veterans, featuring wreath icons and the American flag.
Small Fleetby Lauren FletcherDecember 8, 2025

Small Fleets, Big Impact: How Independent Drivers Power Wreaths Across America

Check out how small fleets and independent drivers power Wreaths Across America each December and why their impact matters more than ever.

Read More →
Ad Loading...
A stressed person covers their face, illustrating that 65% of small fleet managers handle all operations alone, according to a Vehicle Management Systems (VMS) survey.
Small Fleetby StaffNovember 12, 2025

VMS Survey Finds 65% of Small Fleet Managers Run Operations Alone

A new VMS survey shows small fleet managers are stretched thin, with most handling operations solo and eager to adopt digital tools for relief.

Read More →
Safe Driving on Halloween over spooky fall road
Safetyby StaffOctober 20, 2025

Tips for Driving Safely on Halloween Night

This video features a reminder from the Connecticut Department of Transportation (DOT) and the Connecticut Police Chiefs Association, urging drivers to prioritize safety this Halloween.

Read More →
VMS Co-CEO David Prusinski highlights the company’s AI-powered virtual fleet manager designed to improve uptime and reduce operating costs for fleets.
Green Fleetby Lauren FletcherOctober 6, 2025

AI, Access, and Uptime: VMS’s Next Chapter with David Prusinski

VMS’s new Co-CEO, David Prusinski, shares how an AI-first approach will give small fleets and repair shops the tools to compete like big players.

Read More →
Ad Loading...
Photo of tire tracks and winter scenes.
Small FleetMay 24, 2025

Fleet Managers Share Winter Prep Tips: It's Never Too Early!

Three fleets share best practices to prep vehicles for winter and prevent downtime when the cold sets in.

Read More →