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Shelley Mika

Freelance Writer

Shelley Mika is a freelance writer for Bobit Business Media. She writes regularly for Government Fleet and Work Truck magazines.

In addition to her magazine work, Shelley creates marketing, advertising, and other promotional materials for clients large and small across the United States. Shelley is also devoted to helping companies build iconic brands and identify and communicate their unique value proposition. A self-proclaimed “word nerd,” Shelley thrives on helping companies and individuals achieve their goals through the power of language.

These experiences have allowed Shelley to specialize in many areas, including fleet, technology, transportation, insurance, education, engineering, consulting and fitness, but she’s truly passionate about any subject that lets her work with words.

Shelley has a bachelor’s degree in English from the University of Nebraska and a master’s degree in English Literature from the University of Connecticut. In addition to her freelance career, Shelley is a communications and content marketing manager for a Fortune 150 company.

Articlesby Shelley MikaMay 3, 2021

Top 5 Last-Mile Routing Challenges & How to Solve Them

Delivery fleets face increased customer demands, missed ETAs, and vague delivery locations daily. A combination of technology implementations, rethinking operational processes, and leveraging customer information can help.

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Articlesby Shelley MikaMay 3, 2021

11 Things You Don't Know About Fleet Routing Efficiencies

Routing is more than just finding the fastest route to your end destination. Efficient routing also considers additional variables including load size, truck size, and route conditions.

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Articlesby Shelley MikaMarch 9, 2021

3 Keys to Upfit & Equipment Lifecycle Management

Answers to three key questions fleets should know about those ever-important “extras” on their trucks and vans are shared.

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Articlesby Shelley MikaFebruary 8, 2021

Growth of Mobile Maintenance & Truck Fleets

If you’re new to mobile maintenance or considering making the switch, here’s what you need to know.

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Articlesby Shelley MikaJanuary 18, 2021

Top 5 Mobile Fueling FAQs

Three mobile fuelers answer the most frequently asked questions about onsite fueling.

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Articlesby Shelley MikaNovember 30, 2020

Fleet Safety Technology that ISN'T Telematics

From preventing collisions to helping drivers do their jobs better, safety technology is working hard for fleet…and comes with unexpected benefits.

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ArticlesCover Storyby Shelley MikaOctober 1, 2020

Weathering the Bad Weather: Keeping Fleets Safe in Winter

Tips and tricks to help fleets and drivers navigate the most common weather conditions safely, efficiently, and comfortably.

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ArticlesCover Storyby Shelley MikaSeptember 7, 2020

Top 5 Technician Training & Safety FAQs Answered

Training experts weigh in on everything from program tips to overcoming hurdles.

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Articlesby Shelley MikaAugust 4, 2020

Optimizing Routing During COVID-19

Four stories are shared about how fleets are succeeding during the pandemic.

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ArticlesCover Storyby Shelley MikaAugust 3, 2020

A Route Optimization Primer

Routing may seem like a simple concept, but several factors must be taken into consideration to optimize your fleet’s routing needs.

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