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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Newsby Lauren FletcherApril 22, 2024

Masterack Announces Retirement of President Jon Toups

Jon Toups, known for his passion for the fleet and commercial vehicle industry, announced his retirement after 20 years with Masterack.

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Newsby Lauren FletcherApril 19, 2024

New Jersey Natural Gas Goes Green with Neste MY Renewable Diesel

New Jersey Natural Gas is leading the way in reducing greenhouse gas emissions with Neste MY Renewable Diesel. Learn how they're making it happen.

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Newsby Lauren FletcherApril 17, 2024

Geotab Report Shows Electric Trucks are Viable for Medium-Duty Fleets

Geotab's report shows the potential for electric vehicles to make fleet operations more efficient, cost-effective, and sustainable.

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Newsby Lauren FletcherApril 17, 2024

Truck Milestones: 1-Millionth Cascadia and the Last Lonestar

Freightliner produces 1-millionth Cascadia, making it the first Class 8 truck in North America to reach the milestone. International discontinues LoneStar model.

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Chatty Chassisby Lauren FletcherApril 16, 2024

The Benefits of Traveling for Work for Fleet Managers

To justify time away from your already busy schedule, events should provide educational value and networking opportunities with people that matter.

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Articlesby Lauren FletcherApril 16, 2024

Isuzu Wins 2024 Medium-Duty Truck of the Year Award

Isuzu Commercial Truck of America has won the Medium-Duty Truck of the Year award from Work Truck for the fourth time with its N-Series Class 5 Gas Truck. Discover why fleets made it their top pick!

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Videosby Lauren FletcherApril 15, 2024

Vehicles Moving Fleets: Checking Out the 2025 Isuzu NRR Electric

At Work Truck Week 2024, Tim Ellsworth, product planning manager at Isuzu Commercial Truck of America, provides a walkaround of the 2025 Isuzu NRR EV, the automaker's electric medium-duty work truck.

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Newsby Lauren FletcherApril 15, 2024

AWP Safety Champions Urges Action During National Work Zone Awareness Week

With work zone fatalities on the rise, AWP Safety Champions calls for action during National Work Zone Awareness Week to promote safer work zones.

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Videosby Lauren FletcherApril 13, 2024

This Week in Work Truck News: Pickups, Accident Prevention, OEM Sales

Count down the top 10 news and articles of the week as of April 13, covering everything from pickup truck longevity to accident management and first quarter OEM truck sales. Watch now!

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Newsby Lauren FletcherApril 11, 2024

Study: Where Does Your State Rank in Pickup Truck Use?

Pickup trucks have become increasingly popular in recent years, but some states have a higher share of these vehicles than others. Check out the latest list of states that love pickup trucks the most. How did your state rank?

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