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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Videosby Lauren FletcherApril 10, 2025

Tool Up Smarter with Stellar Industries

In this walkaround, we get a quick look at the 2025 Max Aluminum Series Body, featuring new adjustable mounting channels that make it easier to customize shelves, racks, and storage to fit the job.

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Articlesby Lauren FletcherApril 10, 2025

The Fleet Journey: David Hayward

David Hayward’s fleet journey turned a chance opportunity into a mission for safety, innovation, and data-driven fleet management.

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Lauren Fletcher tests Tiger Tough seat covers with weed whacker at Work Truck Week 2025
Videosby Lauren FletcherApril 9, 2025

Is it Fleet Proof: How Tough Are Tiger Tough Seat Covers?

When we say something’s built to last, it’s because we’ve seen it — or tried to destroy it ourselves.

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Videosby Lauren FletcherApril 9, 2025

Legend Brings Interior Protection to Pickups with BedBoss

Legend, known for interior protection in cargo vans like Transits, Sprinters, and ProMasters, is now making moves in the pickup space with the launch of the BedBoss, the world’s first structural pickup truck floor.

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Videosby Lauren FletcherApril 8, 2025

Inside the Hino L Series

From powertrain options to driver-first cab design and upfit-ready features, this quick walkthrough highlights what sets these Class 6 and 7 Hino trucks apart.

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Work Truck at the Show with Nick Delyani of Merchants Fleet
Videosby Lauren FletcherApril 8, 2025

Merchants Fleet Talks Total Cost of Ownership and Tech Trends

How is Merchants Fleet using AI, data, and electrification to transform fleet management? Nick Delyani breaks it down.

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Work Truck at the Show with Sheldon Zitzmann
Videosby Lauren FletcherApril 7, 2025

Seat Covers That Work as Hard as Your Fleet

Find out why these seat covers are more than just an accessory — they’re a smart investment in fleet longevity and driver satisfaction.

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Videosby Lauren FletcherApril 7, 2025

Closer Look at the 2025 Ram HD Pickup & Chassis Cab Lineup

Walk through the 2025 Ram HD and Chassis Cab lineup with key updates to power, tech, and upfit features designed for serious fleet and work truck needs.

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Videosby Lauren FletcherApril 7, 2025

The Fleet Manager’s Weekly Cheat Sheet [April 7, 2025]

Fleet news recap: April Fools’ pranks, digital work orders, fleet leadership, smarter benchmarking, and key updates from Weather Guard, Kenworth, and more.

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Work Truck 'At the Show' with RTA Fleet
Videosby Lauren FletcherApril 4, 2025

RTA Fleet Talks Smarter Fleet Management

Learn how RTA Fleet empowers managers with AI-driven tools, real-time analytics, and training designed by fleet pros for fleet pros.

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