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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherApril 22, 2025

Legends of Fleet: Larry Campbell on People, Planning, and the Power of Patience

One of fleet’s most respected leaders reflects on decades of change and shares his biggest lessons with the next generation of fleet managers.

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Newsby Lauren FletcherApril 21, 2025

10 Essential Resources for Fleets During Small Business Week

Explore 10 resources Work Truck offers small business owners looking to manage their fleets more effectively. Read something new every day and still have extra weekend reading!

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WTX: Built for Real Decision Makers with three networking photos
Videosby Lauren FletcherApril 18, 2025

What is Work Truck Exchange? (And Why You Should Apply)

Work Truck Exchange (WTX) isn’t your typical industry event, and that's EXACTLY what makes it different.

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Work Truck Week 2025 busy show floor
Articlesby Lauren FletcherApril 17, 2025

Work Truck Week 2025 Broke Records (and Expectations)

A record-breaking crowd, tech that puts efficiency first, and a strong showing from the van segment, Work Truck Week 2025 had it all. Here's what stood out.

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Videosby Lauren FletcherApril 16, 2025

Bollinger Motors B4 Electric Work Truck

Take a tour of the Bollinger B4, a Class 4 electric medium-duty truck built from the ground up with a 40-inch frame rail spread.

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Articlesby Lauren FletcherApril 15, 2025

Accident Management 101: Why Early Reporting and Post-Crash Protocols Matter More Than Ever

Accidents are costly. Learn why quick reporting, solid protocols, and insurer support are essential to protect your fleet and reduce downtime in 2025.

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Mercedes Benz Van Solutions at Work Truck Week 2025
Videosby Lauren FletcherApril 15, 2025

Inside the 2025 Mercedes-Benz Sprinter Lineup

We get an up-close look at the latest updates to the Mercedes-Benz Sprinter lineup. If you’re managing a mixed ICE and EV fleet, this video shows how the transition can be easier than you think.

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Weekly Cheat Sheet with man sitting on fuel pump and EV vehicle on fire.
Videosby Lauren FletcherApril 15, 2025

The Fleet Manager’s Weekly Cheat Sheet [April 14, 2025]

EV fire training, April Fools’ pranks, distracted driving tech, fuel savings strategies, and key updates from Nextran, JASPER, and more.

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Innovation in Disaster Response & Emergency Vehicles
Videosby Lauren FletcherApril 14, 2025

Faces of Fleet: Innovation in Disaster Response & Emergency Vehicles

What do wildland fire trucks, mobile medical units, high-water rescue vehicles, and morgue trailers have in common? They’re all part of a career built on solving real-world problems in emergency response.

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Newsby Lauren FletcherApril 12, 2025

Dive into Fleet Emergency Preparedness at NAFA 2025

Real-world case studies, communication tools, and response strategies take center stage.

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