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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

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Front view of the Ram 1500 REV electric pickup in silver, showing bold RAM grille and headlights. The range-extended truck replaces Ram’s BEV plans, offering strong towing, payload, and range.
Newsby Lauren FletcherSeptember 15, 2025

Ram Shifts Electric Pickup Strategy, Renames Range-Extended Model

Ram drops plans for a full-size BEV pickup, renames its range-extended model the Ram 1500 REV, and doubles down on fleet-focused offerings.

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New episode of Weekly Cheat Sheet from Work Truck with Lauren Fletcher
Videosby Lauren FletcherSeptember 15, 2025

Fleet Charging, Leadership Lessons & Diesel Price Trends

This week, we’re digging into EV charging pilots, leadership insights from a fleet pro, and how to prep your trucks before winter fuel issues hit. Plus, Stellantis makes a big call on hydrogen.

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Fleet legends give advice to new fleet managers on yellow background sponsored by Legend Fleet.
Newsby Lauren FletcherSeptember 12, 2025

Fleet Legends Series Rolls On with Insights for Every Fleet

Fleet Legends reveals tips like knowing your numbers, leading with integrity, and bringing energy to your team. Watch the series now.

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A Shell station featuring a purple Giving Pump where a portion of fuel sales is donated to local charities supporting children and families.
Newsby Lauren FletcherSeptember 10, 2025

Shell’s Giving Pump Returns with Easy Way for Fleets to Give Back

Fleets can fuel up and give back. Shell’s Giving Pump runs through Oct. 31 at 6,500 stations, donating pump sales to local child and family charities.

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Newsby Lauren FletcherSeptember 9, 2025

Update: Motive Wins ITC Ruling After Samsara Lawsuit

Samsara Inc. filed a federal lawsuit in early 2024 alleging patent infringement, false advertising, and other misconduct by Motive Technologies, Inc. Motive pushed back with its own suit, and now the U.S. International Trade Commission has ruled that Motive did not infringe on any valid Samsara patent claims.

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Graphic promoting Work Truck Week 2026 keynote featuring Karl Rove and Jim Messina with event background.
Newsby Lauren FletcherSeptember 9, 2025

Pundits Karl Rove and Jim Messina Keynote Work Truck Week 2026 Annual Meeting

Two top political strategists — Karl Rove and Jim Messina — will headline the NTEA Annual Meeting at Work Truck Week 2026, offering a rare bipartisan look at U.S. politics ahead of the midterms.

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Work Truck graphic asking “Are you prepared for severe weather?” with storm, ocean, sunset, and clear sky backgrounds representing changing conditions.
Newsby Lauren FletcherSeptember 9, 2025

Survey Finds Most Americans Unprepared for Extreme Weather and Emergencies

Most Americans admit they’re unprepared for disasters. Find out which generation leads the way and what steps families are overlooking.

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A worried man in a suit holds his head with a thought bubble saying “Oops!” alongside text highlighting five common safety mistakes fleets make.
Chatty Chassisby Lauren FletcherSeptember 9, 2025

5 Safety Mistakes Fleets Keep Making (and How to Fix Them)

Oops, we did it again - the same safety slip up. How do we stop these habits from playing on repeat?

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Work Truck’s Truck Chat Weekly Cheat Sheet graphic promoting new episode with Lauren Fletcher, highlighting fleet metrics, grille guards, winter fuel prep, and Stellantis hydrogen news.
Videosby Lauren FletcherSeptember 8, 2025

Fleet KPIs, Grille Guards & Winter Fuel Prep | Truck Chat Weekly Cheat Sheet

Work Truck’s Weekly Cheat Sheet: Fleet metrics, grille guard savings, winter fuel prep, and Stellantis exits hydrogen — all in 60 seconds.

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Work Truck Truck Bed Showdown graphic highlighting small, midsize, and full-size pickups, comparing bed lengths and fleet hauling capacity.
Articlesby Lauren FletcherSeptember 5, 2025

Why Bed Length Matters When Choosing Work Trucks

From the Ford Maverick’s compact 54-inch bed to the Silverado’s massive 8-foot option, data shows how bed size impacts fleet hauling and upfitting.

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