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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Work Truck  graphic reading “Getting Real About Retention” with tools NAFA branding.
Articlesby Lauren FletcherApril 13, 2026

Getting Real About Retention, Training, and Accountability

A NAFA 2026 leadership session tackled one of fleet’s biggest challenges head-on, offering practical lessons on technician retention, training, accountability, and shop culture.

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Panel discussion at NAFA 2026 featuring fleet leaders speaking on leadership voice, confidence, and team advocacy during a live session.
Articlesby Lauren FletcherApril 13, 2026

Finding Your Leadership Voice in Fleet

Learn how fleet leaders can build confidence, advocate for their teams, and use performance to strengthen their leadership voice.

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Mack Granite and Mack MD trucks on display at Work Truck Week 2026 with bold “Built Bigger” graphic, showcasing new design, safety tech, and performance upgrades.
Videosby Lauren FletcherApril 10, 2026

Mack Showcases New Granite and MD Upgrades at Work Truck Week 2026

Mack highlights major Granite and MD upgrades at Work Truck Week 2026, including a redesigned cab, added comfort, and new safety tech.

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Team Fletcher reveals its Soap Box Derby theme. Watch the full reveal and see what’s coming to the hill.
Videosby Lauren FletcherApril 9, 2026

Team Fletcher Reveals Soap Box Derby Theme

Team Fletcher reveals its Soap Box Derby theme for Work Truck! Watch the full reveal and see what’s coming to the hill in August.

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Man looking breaking up with his old toolbox for DECKED at Work Truck Week, representing disorganized storage frustration.
Videosby Lauren FletcherApril 9, 2026

We Broke Up With Our Toolbox and Honestly It Was Time

When your toolbox is messy, loud, and unreliable… it might be time to break up. Check out this funny take on upgrading your truck storage.

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Lauren Fletcher presenting Truck Chat Weekly Cheat Sheet thumbnail with text “Fleet Voices, TPMS & Rule Changes” over a truck background.
Videosby Lauren FletcherApril 6, 2026

Why Fleet Input Matters, Plus TPMS and a California Diesel Update

Are fleets being heard or just talked at? This week’s Cheat Sheet covers fleet influence, TPMS gains, and a California diesel shift.

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Collage of Debi McClendon throughout her fleet career, including professional portraits, industry events, team photos, and a magazine cover highlighting her leadership achievements.
Articlesby Lauren FletcherApril 2, 2026

Debi McClendon on Change, Confidence, and Earning Your Seat in Fleet

Debi McClendon shares hard-earned fleet lessons on change, leadership, buy-in, and why great fleet management is always about people first.

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Two people at a trade show attempt to tear durable Tiger Tough seat cover fabric during a rip test challenge, but fail to rip it.
Videosby Lauren FletcherApril 1, 2026

We Tried to Tear TigerTough Seat Cover Fabric… It Didn’t Go as Planned

TigerTough challenged us to tear their seat cover fabric for a free hat. We tried. Repeatedly. The hat stayed safely out of reach.

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Truck Chat at the Show, What's New From Mack Trucks, Alex Lee stands in front of Mack Granite
Videosby Lauren FletcherApril 1, 2026

What’s New from Mack Trucks? Granite Launch, MP13 Engine, and Smart Tech

At ‪Work Truck Week‬, we caught up with Mack Trucks‬ to talk about what’s new across their lineup, including the launch of the all-new Granite, the MP13 engine, and new connected and safety technologies designed for vocational fleets.

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Woman stepping into a red 2026 Ford F-250 Super Duty in a parking lot, highlighting entry height and driver accessibility for a heavy-duty work truck.
Videosby Lauren FletcherMarch 31, 2026

A Real World Review of the Ford F-250 Super Duty

2026 Ford F-250 Super Duty review with a real-world fleet focus on driver comfort, usability, power, and day-to-day practicality.

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