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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

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Truck Chat: Faces of Fleet with Lauren Fletcher of Work Truck and Sheldon Zitzmann of TigerTough
Videosby Lauren FletcherFebruary 6, 2026

From Small-Town Minnesota to Fleets Nationwide: Sheldon Zitzmann of TigerTough

What does it take to grow a fleet-focused brand in a town with fewer than 300 people? If you care about fleet durability, American manufacturing, or stories that start small and scale smart, this one’s for you.

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Portrait of Sue Miller, a respected fleet industry leader and Legend of Fleet honoree, recognized for her innovative work, leadership, and contributions to fleet management.
Articlesby Lauren FletcherFebruary 5, 2026

Sue Miller on Listening First, Leading with Trust, and Building Fleet Through People

Sue Miller didn’t just manage fleets. She moved the industry forward. Legend of Fleet, earned.

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Truck Chat Weekly Cheat Sheet video featuring Lauren Fletcher discussing 2026 fleet fuel strategy, diesel outlook, and planning priorities for commercial truck and fleet managers.
Videosby Lauren FletcherFebruary 2, 2026

2026 Fleet Fuel Strategy, Diesel Outlook & What's Ahead | Cheat Sheet

Fuel strategy, diesel’s future, and what fleets are planning for 2026, plus quick industry moves you should have on your radar.

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Wooden blocks showing “2026” in front of flames with the words “Coming in Hot,” symbolizing a high-pressure year of change for fleet planning and operations.
Digital Cover Featuresby Lauren FletcherFebruary 1, 2026

2026 Comes in Hot and Fleets Are Not Waiting Around

Work Truck’s 2026 forecast breaks down the biggest shifts in cost, tech, safety, powertrains, and yard ops so fleets can plan smarter.

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A winter storm warning sign and a U.S. heat map highlighting collision hotspots from Geotab data during Winter Storm Fern, with increased activity across the Midwest and Mid-Atlantic
Newsby Lauren FletcherJanuary 30, 2026

Geotab Data Shows Sharp Spike in U.S. Collisions as Winter Storm Fern Ices Roads

Geotab’s connected vehicle data shows collisions jumped 53% nationwide since Friday evening as Winter Storm Fern brings widespread snow and ice.

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Truck Chat Monthly Recap January 2026 thumbnail featuring Lauren Fletcher with headline text Regulations, Salary and Tech and Work Truck branding.
Videosby Lauren FletcherJanuary 30, 2026

Regulatory Prep, Real Pay Data, and the Fleet Tech Reset | January Recap

Regulations, pay, and fleet tech are shifting fast. Catch the January Truck Chat Monthly Recap with Lauren Fletcher and stay ahead.

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Shades of Fleet New Voices is the latest interview series from Work Trucks Truck Chat, lessons from the newest voices in fleet
Videosby Lauren FletcherJanuary 29, 2026

New to Fleet? Here’s What Nobody Tells You on Day One | Shades of Fleet

In this episode of Shades of Fleet, New Voices, you’ll hear from five people who are new to fleet in different ways. Some are brand new. Some are career switchers. All of them have real answers to the questions every new fleet pro is quietly asking.

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Legends of Fleet video thumbnail featuring Sue Miller’s portrait, presented by Work Truck and sponsored by Legend Fleet, highlighting a career-spanning fleet leadership interview.
Sponsoredby Lauren FletcherJanuary 28, 2026

Networking Built My Fleet Career: Sue Miller on Mentors & Confidence | Fleet Legends

Sue Miller shares how networking, mentors, and confidence shaped her fleet career plus rookie mistakes to avoid and why people still matter most.

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Portrait of Susan Hipp, executive director of the Network of Employers for Traffic Safety, honored by Work Truck for her leadership and lasting impact on road safety initiatives.
Newsby Lauren FletcherJanuary 28, 2026

Work Truck Honors the Life and Legacy of NETS Executive Director Susan Hipp

Work Truck honors the life and legacy of Susan Hipp, executive director of NETS and a respected leader in advancing road safety and collaboration.

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Two smartphones display a digital behind-the-wheel assessment and Smith5Keys Drive Report, capturing coaching feedback in real time during a road session.
Newsby Lauren FletcherJanuary 27, 2026

Smith System Launches Trainer Center to Bring Consistency and Proof to Trainer-Led Safety Programs

Smith System’s new Trainer Center platform helps fleets run trainer-led safety programs with less admin, more consistency, and clearer proof of impact.

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