Work Truck Logo
MenuMENU
SearchSEARCH

Women in Fleet: Katie Keeton of Siemens USA

In her 16 years with Siemens USA, Keeton has developed a passion for people, a drive for involvement, and a push for growth.

May 23, 2019
Women in Fleet: Katie Keeton of Siemens USA

Katie Keeton

4 min to read


The Women in Fleet profile series introduces fleet managers to some of the most influential women in fleet. Every month, we will get to know another positive force in the fleet industry.

Ad Loading...

This month, we spoke with Katie Keeton, Commodity Management Professional for Siemens USA.

Ad Loading...

Getting Into Fleet

Keeton has been involved in the fleet industry for the past 16 years. She started her fleet career with Siemens USA in 2003 and has been with the company ever since.

Keeton is one of Siemens USA's fleet managers and remains very active in the fleet community. In fact, she was a part of the Wheels Steering Council and currently holds a position as Vice President of AFLA.

"The Siemens USA Fleet team utilizes innovation and expertise to evolve our fleet with a focus on safety, sustainability, and cost savings," Keeton explained. "I'm proud to be part of such a highly regarded team that coordinates and guides the development and execution of a strategically managed fleet program. At Siemens, we work alongside managers, controllers, and our internal Fleet Committee to ensure employees are provided with the most efficient and cost-effective tools to remain focused and productive. Additionally, our team drives behavior modification through ongoing communication to ensure the effectiveness of policy, programs, and products."

Keeton started at Siemens USA as a contractor supporting the fleet department with various projects. Her work ethic and energy, coupled with her willingness to learn, proact, and challenge herself, were noticed by former department head Jim McCarthy. He offered her a permanent position with the company. "I will always be grateful to Jim for giving me the opportunity to join his team," Keeton remarked.

Keeton is proud of the investments Siemens USA has made to realize a more sustainable and safer fleet.

Ad Loading...

"In the past six model years, we introduced hybrids in our passenger vehicle segment and more fuel-efficient, light-duty options where we could. We also incorporated safety technology within the past three model years. The fact that we were able to make these investments to reduce CO2 and collisions despite the relentless push for year-over-year savings is a big accomplishment," she said.

She is motivated for continued success first and foremost by the people.

"I have been fortunate to build relationships with really smart, hardworking, fun professionals at Siemens and within the fleet industry and their passion is contagious," Keeton said. "I'm also motivated by the changes that we are experiencing in fleet. Technology is playing a huge role in how we do our jobs, and as things evolve, we get to wear different hats along the way. I started out in a customer service focused role which taught me a lot in my first 10 years or so, but now working in a fully strategic capacity I find there is so much more to learn."

For anyone looking to join the industry, Keeton offered this advice: "If you haven't figured it out already, learn to adapt and embrace change because we are swimming in it! Also, it's so important to get involved. I know we're all swamped, but when you can take the time to get involved with an association, advisory board, or council it can make a world of difference for you and for the industry," she concluded.

Get to Know Me

Experience is only part of our story and what someone likes to read, watch, and listen to can help paint a fuller picture of their personality. Here are some of Keeton's favorites:

Ad Loading...
  • Book: "A Tree Grows in Brooklyn because it moved me and reminds me of the importance of tenacity," she said.

  • Movie: "My Cousin Vinny because I love comedy and this movie will always make me laugh no matter how many times I watch it," Keeton said.

  • Songs: "This Train is Bound for Glory (Sublime Acoustic version) because it makes me think about my strong husband and our story," she said.

  • You May Not Know: "When I'm not giving my all to fleet, I'm laughing, dancing, skating, reading, swimming, skiing, and so much more with my husband and our three awesome children," Keeton shared.

Originally posted on Automotive Fleet

Subscribe to Our Newsletter

More Operations

Shades of Fleet “Family Ties” thumbnail with Lauren Fletcher, a family tree graphic, keys, and Work Truck branding.
Operationsby Lauren FletcherSeptember 15, 2026

Family Ties Inside the Fleet Families Building Careers Across Generations

Three fleet families share what it really takes to work together, learn across generations, and keep business from following them home.

Read More →
Shades of Fleet Hidden Heroes graphic featuring silhouetted dispatchers, coordinators, parts specialists, and support staff working across fleet operations, with a Share Your Story callout.
Operationsby Lauren FletcherSeptember 15, 2026

Shades of Fleet Call for Voices: Fleet's Hidden Heroes

Fleet’s hidden heroes are often the ones keeping everything moving behind the scenes. September’s Shades of Fleet is looking for dispatchers, coordinators, parts specialists, and other support pros to share their stories.

Read More →
Truck Centers Inc. graphic recognizing National Truck Driver Appreciation Week, Sept. 14–18, over an image of a semi-truck traveling along a rural highway beneath a cloudy sky.
Operationsby News/Media ReleaseSeptember 14, 2026

Truck Centers, Inc. Celebrates National Truck Driver Appreciation Week with $1,000 Fuel Card Giveaways

During National Truck Driver Appreciation Week, Truck Centers, Inc. is offering customers a chance to fuel up for free. Customers at all Truck Centers locations can enter to win one of four $1,000 fuel cards from Sept. 14 - 18.

Read More →
Ad Loading...
Lauren Fletcher appears in a Work Truck Weekly Truck Chat Cheat Sheet thumbnail with bold blue, black, white, and orange graphics. Text highlights fleet guides, AI, tariffs, and fuel strategy, with a semi-truck in the background.
Operationsby Lauren FletcherSeptember 14, 2026

Fleet Guides, AI Time-Savers, Truck Tariffs & Fuel Strategy Lead the News

This week’s Truck Chat Cheat Sheet covers new fleet vehicle guides, practical AI use cases, U.S.-Canada truck production, mixed-energy strategy, and more.

Read More →
Podcast cover for “The Fleet Skills We Keep Missing on Veterans’ Resumes” featuring a folded American flag, military dog tags, a resume listing leadership and adaptability skills, a wrench, and vehicle keys on a dark workbench.
OperationsSeptember 11, 2026

What Fleet Employers Are Missing When Hiring Veterans

What if some of the strongest candidates for fleet are already out there, but their experience is written in a language our industry does not always recognize?

Read More →
Graphic promoting Automotive Fleet's 2026 Personal Use Survey with the text "Have a Personal Use Policy? We Want to Know!" encouraging fleet managers to complete the annual industry survey.
Operationsby StaffSeptember 8, 2026

Automotive Fleet Opens 2026 Personal Use Survey for Commercial Fleet Managers

Less than two weeks left! Commercial and corporate fleet managers are invited to share how their organizations handle company vehicle personal-use policies, charges, and driver eligibility.

Read More →
Ad Loading...
Truck Chat promotional graphic featuring two hosts and the headline “Operate Fleet at the Speed of Business,” presented by Work Truck.
Operationsby Lauren FletcherSeptember 7, 2026

What Resilient Fleets Do Differently When Conditions Change

Fleet resilience is about more than reacting to disruption. Lauren Fletcher talks with AP Fleet’s Alex Coveney about flexibility, planning, scaling, and what helps fleets adapt when business conditions shift.

Read More →
View down the 996-foot Soap Box Derby track at Derby Downs in Akron, Ohio, with grandstands, the starting structure, and a colorful Soap Box Derby sign in the foreground.
Operationsby Lauren FletcherSeptember 1, 2026

If We Want the Next Generation in Automotive, We Have to Give Them a Reason to Care

The automotive industry talks constantly about its workforce shortage. But before we can recruit the next generation, we may need to do a better job giving kids a reason to care about automotive in the first place.

Read More →
Work Truck Weekly Truck Chat Cheat Sheet thumbnail featuring Lauren Fletcher with blue hair and raised hands beside a work truck, with callouts for Ram under $40K, tariffs, and AI maintenance.
Operationsby Lauren FletcherAugust 31, 2026

Ram ProMaster City Under $40K, Truck Tariffs, and AI Maintenance Lead the News

A sub-$40K commercial van, tariff questions, AI-powered maintenance, and a new EV production strategy headline this week’s Truck Chat Cheat Sheet.

Read More →
Ad Loading...
Fleet Legends promotional graphic featuring Bob Adamsky in a suit beside bold black, white, and yellow text reading “Legends of Fleet,” with his name and the tagline “Decades of Leadership. Lessons That Last.”
Sponsoredby Lauren FletcherAugust 31, 2026

Bob Adamsky Shares the Fleet Lessons You Usually Learn the Hard Way

After more than 30 years in fleet, Arrow International’s Bob Adamsky has learned that the job is about far more than vehicles. He shares the lessons he wishes every fleet manager could learn a little earlier.

Read More →